Bank of Ayudhya Public Co Ltd. – Digital Transformation Strategies
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Bank of Ayudhya Public Co Ltd. Digital Transformation Strategies Report Overview
Bank of Ayudhya (Krungsri) has been focusing on emerging technologies as a part of its digital transformation strategies. The annual ICT spending of Krungsri was estimated at $250.1 million in 2022. A major share of this spending is earmarked for acquiring software, ICT services, and hardware from vendors. Bank of Ayudhya Public Co Ltd (Krungsri), a subsidiary of Mitsubishi UFJ Financial Group Inc, offers personal, small and medium enterprises (SMEs), and corporate banking services.
The Krungsri Digital Transformation Strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. Information included in these reports are sourced from a mix of our very own internal database and authentic secondary research links such as company’s annual report, presentations, press releases etc. The report covers overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, investments, ICT spending among others.
Digital Transformation Strategies
In line with its digital strategy, Krungsri leveraged AI virtual agent, Manow, for non-voice customer service. Manow uses data analytics to identify, prioritize the type of business, and analyze customer information, which allowed the bank to respond to customers’ inquiries 24/7 and reduce customer waiting time. Additionally, Krungsri also developed robotic process automation (RPA) for 72 processes across various business units. RPA enabled the bank to automate 4 million transactions.
To gain more insights on digital transformation strategies and initiatives of Krungsri, download a free report sample
Krungsri Technology Theme Focus
Krungsri is utilizing number of emerging technologies including blockchain, online and mobile payments, fintech, biometrics, and mobile to improve operational efficiency and enhance customer experience.
Krungsri Technology Theme Focus
To know about other technology themes under focus for the company, download a free report sample
Krungsri Technology Initiatives
Krungsri has been involved in several strategic technology partnerships and collaborations, technology developments and roll outs over the past few years. For instance, Krungsri has introduced an open API platform to link the Bank’s ecosystem partners to digital services such wallet top-ups, money transfers, mobile payments, rewards, lending, and more. The platform was developed in association with IBM Consulting on Red Hat OpenShift to improve consumer experience and business opportunities.
For more insights on other technology initiatives of Krungsri, download a free report sample
Krungsri ICT Spend by Function
- Communications
- Data center
- Network
- Application
- End-user computing
- Service desk
- Management
Krungsri ICT Spend by Function, 2022
For more insights on ICT spending by function, download a free report sample
Krungsri ICT Spend by Channel
- Internal development and maintenance (IT staff)
- Technology vendors (direct)
- Local resellers
- Telcos
- ICT services providers/Consulting firms
- Specialist outsourcers
- Systems integrators
Krungsri ICT Spend by Channel, 2022
For more insights on ICT spending by channel, download a free report sample
Krungsri External ICT Spend by Segment
- Software (including Cloud SaaS and PaaS)
- ICT services
- Hardware (including Cloud IaaS)
- Network and communications
- Consulting
- Others
Krungsri External ICT Spend by Segment, 2022
For more insights on external ICT spending by segment, download a free report sample
Krungsri Digital Transformation Strategies Overview
Total ICT Spending 2022 | $250.1 million |
ICT Spend by Function | Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management |
ICT Spend by Channel | Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators |
External ICT Spend by Segment | ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others |
Technology Theme Focus | Blockchain, Online and Mobile Payments, Fintech, Biometrics, and Mobile |
This report provides:
- Insight into Krungsri’s technology activities.
- Insights of its digital transformation strategies and technology center & innovation program.
- Overview of technology initiatives covering product launches, partnerships, and investments.
- Insights on each technology initiative including technology theme, objective, and benefits.
- Details of estimated ICT budgets and major ICT contracts.
Reasons to Buy
- Gain insights into Krungsri’s technology operations.
- Gain insights into its technology strategies and innovation initiatives.
- Gain insights into its technology themes under focus.
- Gain insights into its various product launches, partnerships, and investments.
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Table of Contents
Frequently asked questions
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What was the total ICT spending of Krungsri in 2022?
The annual ICT spending of Krungsri was estimated at $250.1 million in 2022.
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What are the key ICT spending categories by function for Krungsri?
The key ICT spending categories by function for Krungsri are communications, data center, network, application, end-user computing, service desk, and management.
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What are the key ICT spending categories by channel for Krungsri?
The key ICT spending categories by channel for Krungsri are internal development and maintenance, technology vendors (direct), local resellers, telcos, ICT services providers/consulting firms, specialist outsourcers, and systems integrators.
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What are the key external ICT spending categories by segment for Krungsri?
The key external ICT spending categories by segment for Krungsri are ICT services, software (including cloud SaaS), hardware (including cloud IaaS), network and communications, consulting, and others.
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What are the key technology themes in focus for Krungsri?
The key technological theme in focus for Krungsri are blockchain, online and mobile payments, fintech, biometrics, and mobile.
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