Belgium Beer and Cider Market Insights 2025
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Beer and cider market insights report provides detailed data and textual analysis of the beer and cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.
Key insights and drivers behind the beer and cider market performance
Scope
1). According to the European Commission, Belgium recorded GDP growth of 1.4% in 2023 thanks to strong private consumption and a recovery in corporate investment.
2). Although most Belgians continued to favor regular-strength beers in 2023, a significant number chose no-/low-alcohol beers for health and lifestyle reasons.
3). In 2023, on-premise sales of beer & cider saw a modest increase, with beer volumes rising by 1.5% and cider volumes by 9.2%.
4). Consumers increasingly favor premium and well-known brands, as they perceive them to contain high-quality and/or natural ingredients.
Key Highlights
Although a portion of consumers preferred traditional high-strength beers, a notable number of consumers opted for low-/ no- alcohol beers. Rising health concerns and growing consumer social occasions enabled consumers to opt for such beverages that provide the taste without the intoxicating effects of alcohol.
Consumers are increasingly seeking premium products, as they perceive these to contain superior-quality ingredients and be made using advanced or traditional brewing techniques, or a combination of both.
Reasons to Buy
Gain an in-depth understanding of the dynamics and structure of the Belgian beer & cider sector, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
Understand volume vs. value data and identify the key growth opportunities across the superpremium, premium, mainstream and discount segments to best target profitability.
Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.
Alken-Maes
Duvel Moortgat
Haacht Brewery
Palm
The Belgian Beer Company
De Scourmont (Chimay Brewery)
Brasserie de L'Atlas
Tr. Westmalle
John Martin
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