COVID-19 Impact on The Kroger Company
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The Coronavirus (COVID-19) company impact report analyses how the pandemic will impact The Kroger Company's performance.
The Kroger Compnay's both physical retail stores and digital channels experienced strong sales in February and March and the group is well placed to be at its previous sales forecasts for 2020.
The group expanded online pickup and delivery services and promoted contactless payment solutions like Kroger Pay at all outlets and on its digital platforms.
Scope
– The US lockdown due to the COVID-19 pandemic aided the rise in sales in H1 2020 for the group – GlobalData estimates like-for-like sales increased 30% in March for the group.
– The Kroger Company’s widespread network of convenience stores along with digital presence will drive sales in areas severely impacted by COVID-19
– The Kroger Company pledged to combat food insecurity through donations and emergency response funds to appeal to consumers and drive brand loyalty
Reasons to Buy
– Use our revised 2020 forecast for The Kroger Company to understand how it will perform this year.
– Use our charts to review how The Kroger Company's sales are split by region globally and how these regions have been impacted by COVID-19.
– Use our in-depth analysis to review how The Kroger Company has responded to COVID-19 and how this will affect its performance.
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