Customer Loyalty in Retail – Thematic Research
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A business can improve upon the customer loyalty aspect by being more empathetic during its customer service. In times of any issue with purchase, a customer feels more valued if they feel listened to and given a work around immediately. Also, businesses should analyze the entire customer’s journey with them through every touchpoint to target efforts towards them, rather than considering customers only as a point for sale.
Scope
Customer loyalty leads to greater customer retention
Customer loyalty requires more effort than brand loyalty
Loyal customers generate greater value for a business over time
Reasons to Buy
This report identifies the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.
ASOS
H&M
Walmart
Kingfisher
NICCE
Stylebop
The North Face
Best Buy
David's Bridal
Dell
ebay
Walgreens Boots Alliance
Walmart
ASOS
Depop. B&Q
John Lewis
Sainsbury
Tesco
TK Maxx
Zalando
Alibaba Group
JD.com
Vip.com
Table of Contents
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