Decoding the eGaming & eSports Ecosystem for Telecoms

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Published: June 28, 2019 Report Code: GDTC0186IR-ST

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eGaming and eSport markets are rapidly growing around the world, driven by consumer demand, new distribution strategies and technological innovation. The gaming industry is transforming from a product-oriented model to a gaming-as-a-service model. 5G, cloud gaming and AR/VR are leading the new innovation cycles, while free-to-play pricing strategies and in-app monetization are transforming the economics of gaming.

Decoding the eGaming and eSports Ecosystem for Telecoms’ a new Global Outlook Report by GlobalData, provides an executive-level overview of the global eGaming and eSports market. It delivers deep qualitative insights into the eGaming and eSports industry, eGaming and eSports value chain and ecosystem dynamics. It also analyzes key trends in the eGaming industry and provides insights into telco eGaming monetization strategies.

The report provides an in-depth analysis of the following –
– eGaming and eSports taxonomy & market context: an overview of eGaming and eSports at a global level and analysis of the eGaming and eSports value-chain and role of telcos.
– eGaming and eSports ecosystem: an overview of the main eGaming and eSports drivers and inhibitors and how these are impacting market development. This section also analyzes telcos' role within eGaming and eSports market.
– Case studies: this section analyzes the gaming value proposition, business models and strategies of four telecom operators. It also details telcos' involvement in the eSports realm.
– Key findings and recommendations: the Global Outlook Report concludes with a number of key findings and a set of recommendations for eGaming and eSport stakeholders, including telecom service providers.

Scope

– The gaming industry is moving to an as-a-service business model with in-app purchases transforming the economy of gaming.

– eGaming is becoming increasingly mobile, driven by the increased availability of high-performance devices and rollout of 5G services.

– Players across eGaming ecosystem are popularizing eSports to seize new revenue streams.

– Telecom operators act as gatekeepers for cloud gaming and streaming services through their connectivity services.

Reasons to Buy

– This Global Outlook Report provides a comprehensive examination of the eGaming and eSportsvalue chain and business models . It helps executives fully understand the ecosystem, market dynamics, latest developments and value chain. It helps telecom decision-makers determine key eGaming and eSports positioning strategies, formulate effective product development plans and optimize return on investments.

– Four case studies illustrate the findings of the report, providing insights around different value propositions across the world, including services, monetization approaches and partnerships. This will help telecom executives craft adapted eGaming and eSports strategies to unlock new revenue streams.

– The report discusses concrete opportunities in the eGaming and eSports market, providing a number of actionable recommendations for eGaming and eSports ecosystem participants, including telecom service providers.

2K Games
3rd King
Activision
Alienware
Amazon
AMD
AppBroadcast
Apple
Asus
AT&T
Atari
Bandai Namco
Bell
Best Buy
Bethesda
BioWare
Blizzard
Bungie
Capcom
CenturyLink
Comcast
Corona
Cox
Dell
Deutsche Telekom
dreamGear
EA Games
Epic Games
Etisalat
Facebook
Funcreate Myanmar
GAME
Game Closure
Gameloft
Gamerang
GameStop
Gamestream
G-cluster
Gearbox
Google
haVOK
Hotwire
HP
HTC
Huawei
Intel
kamcord
KDDI
Konami
Kongregate
KT
Ludei
Microsoft
Mojang
Movistar
MSI
MyRepublic
Naughty Dog
Netflix
Nintendo
nVidia
Oculus
Orange
Rakuten
Razer
Rockstar
Samsung
Sega
Singtel
SK
smashcast
Soft Gear
Softmap
Sonic
Sony
Square Enix
suddenlink
Sumimoto Corp.
Target
Telefonica
Tencent
TIM
twitch
Ubisoft
Ubitus
UEFA
Unity
Unreal Engine
Valve
Vivo
Walmart
Xaitment

Table of Contents

Table of contents

List of Exhibits

Executive Summary

Section 1: Taxonomy & Market Context

Defining eGaming and eSports

eGaming & eSports Technology & Consumer Behavior Trends

eGaming & eSports Adoption: Drivers & Inhibitors

Section 2: eGaming and eSports Ecosystem

eGaming and eSports Value Chain

Gaming & eSports Ecosystem Players

eGaming & eSports – Latest Developments

Telcos’ Current Activity in the eGaming & eSports Space

Section 3: Case Studies

KDDI – eGaming & eSports

Telefonica – eGaming & eSports

Orange – eGaming & eSports

Etisalat – eGaming & eSports

Section 4: Key Findings & Recommendations

Appendix

Acronyms and definitions

Companies mentioned

Related research

Contact information

Figures

List of Figures

Exhibit 1: Key definitions and gaming platforms

Exhibit 2: Harry Potter AR game

Exhibit 3: eGaming and eSports value chain

Exhibit 4: eGaming ecosystem players map

Exhibit 5: Selected telco activity in eGaming and eSports

Exhibit 6: KDDI Smart Pass value proposition

Exhibit 7: GAMES4U value proposition

Exhibit 8: Orange family game pass’ multi-screen option

Exhibit 9: Orange e-Ligue 1

Exhibit 10: Etisalat eLife subscription packs

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