easyJet Plc – Digital Transformation Strategies

Pages: 18 Published: May 09, 2022 Report Code: GDDT0532ES

easyJet has been investing in innovative technologies like AI and cloud to enhance efficiencies and simplify travel experience for travelers. The annual ICT spending of easyJet was estimated at $74.7 million in 2021. A major share of this spending is earmarked for acquiring ICT services, software, and hardware from vendors. easyJet is a is a low-cost point-to-point airline. Its portfolio of services includes short-haul airline services, flight booking, travel insurance, airport lounges, car rental, airport parking, airport transfers, holiday taxis, and others. The company provides holiday packages and hotel booking services in major European cities and beach destinations.

The easyJet digital transformation strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. Information included in these reports are sourced from a mix of our very own internal database and authentic secondary research links such as company’s annual report, presentations, press releases etc. The report covers overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, investments, acquisitions, ICT spending among others.

Digital Transformation Strategies

easyJet has adopted AI solutions to save fuel, reduce carbon dioxide emissions, carry out predictive aircraft maintenance, and reduce food wastage. The airline is also using AI for predictive maintenance of aircraft and for loading optimal amount of food for a flight as per demand. The company is also banking on adding several novel features on its mobile app for the convenience of its customers. Additionally, to enhance efficiency and hassle-free experience for its customers, easyJet has deployed an advanced seat allocation system on the Microsoft Azure public cloud that allows customers to select seats when they book tickets online.

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easyJet Technology Theme Focus

easyJet is utilizing a number of emerging technologies including cloud, big data, and AI to improve operational efficiency, and improve the services offered to its customers.

easyJet Technology Theme Focus

easyJet Technology Theme Focus

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easyJet Technology Initiatives

easyJet forged several strategic technology partnerships and collaborations, technology developments and roll outs, acquisitions, and technology investments over the past few years.

For instance, easyJet and Airbus inked a partnership agreement under which easyJet has begun using Airbus’ Skywise data platform, which enables easyJet’s engineers to predict failure of an aircraft’s parts and replace them before their complete breakdown. easyJet partnered with Wright Electric, a US-based engineering startup company, to develop a fully electric aircraft that can fly 335 miles. easyJet launched the easyJet chatbot on its easyJet.com website to assist customers round-the-clock. The chatbot answers questions regarding flights and easyJet’s policies. Also, easyJet and OpenAirlines partnered under which easyJet has begun using OpenAirlines’ SkyBreathe eco-flying platform, a cloud-based AI solution that helps airlines improve fuel efficiency and reduce carbon footprint.

For more insights on other technology initiatives of easyJet, download a free report sample

easyJet ICT Spend by Function

  • Communications
  • Data center
  • Network
  • Application
  • End-user computing
  • Service desk
  • Management

easyJet ICT Spend by Function

easyJet ICT Spend by Function

For more insights on ICT spending by function, download a free report sample

easyJet ICT Spend by Channel

  • Internal development and maintenance
  • Technology vendors (direct)
  • Local resellers
  • Telcos
  • ICT services providers/Consulting firms
  • Specialist outsourcers
  • Systems integrators

easyJet ICT Spend by Channel

easyJet ICT Spend by Channel

For more insights on ICT spending by channel, download a free report sample

easyJet External ICT Spend by Segment

  • ICT services
  • Software (including Cloud SaaS)
  • Hardware (including Cloud Iaas)
  • Network and communications
  • Consulting
  • Others

easyJet External ICT Spend by Segment

easyJet External ICT Spend by Segment

For more insights on external ICT spending by segment, download a free report sample

easyJet Digital Transformation Strategies Overview

Total ICT Spending 2021 $74.7 million
ICT Spend by Function Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management
ICT Spend by Channel Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators
External ICT Spend by Segment ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others
Technology Theme Focus Cloud, Big Data, and AI

This report provides:

  • Insight into easyJet’s technology activities.
  • Insights of its digital transformation strategies and technology center & innovation program.
  • Overview of technology initiatives covering partnerships, investments, and acquisitions.
  • Insights on each technology initiative including technology theme, objective, and benefits.
  • Details of estimated ICT budgets and major ICT contracts.

Reasons to Buy

  • Gain insights into easyJet’s technology operations.
  • Gain insights into its technology strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into its various partnerships, investments and acquisitions.

Key Players

Aiir Innovations
Black Swan Data
Wright Electric

Table of Contents

Table of Contents


Digital Transformation Strategy


Technology Focus

Technology Initiatives


Partnerships & Investments Network Map

ICT Budget

Key Executives

About GlobalData

Frequently Asked Questions

The annual ICT spending of easyJet was estimated at $74.7 million in 2021.

The key ICT spending categories by function for easyJet are communications, data center, network, application, end-user computing, service desk, and management.

The key ICT spending categories by channel for easyJet are internal development and maintenance, technology vendors (direct), local resellers, telcos, ICT services providers/consulting firms, specialist outsourcers, and systems integrators.

The key external ICT spending categories by segment for easyJet are ICT services, software (including cloud SaaS), hardware (including cloud IaaS), network and communications, consulting, and others.

The key technological theme in focus for easyJet are cloud, big data, and AI.


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