Business of Formula E, 2024-25 – Property Profile, Sponsorship and Media Landscape

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Published: January 16, 2025 Report Code: GDUKSPC125285-ST

Report Overview
Key Players
Table of Contents
Table

The series aims to balance free-to-air and pay-tv media rights globally, as it continues to look to build fanbase. Formula E has 13 active sponsorship deals this season which equates to $72.2 million in revenue. Sponsorship appeal for the individual teams remains limited, with teams averaging just over seven deals.

Scope

The main aims of this report is to highlight commercial landscape across one of the leading motor racing competitions. The report breaks down these commercial partnerships by series and offers an extensive breakdown of the biggest deals for the competing teams.

Key Highlights

Breakdown of main global broadcasters in the sport. Coverage of the main series sponsorship deals. Highlights of ePrix title partners. Analysis against the individual team sponsorship standings. Potential ticket money revenue from across the season. Social media breakdown of the series, competitors and Formula E teams.

Reasons to Buy

Formula E is a global sport with continued interest in expanding its global fanbase. The series looks to build its profile and compete against other leading motor racing series' such as Formula One and MotoGP for fan support . The report highlights the key commercial figures linked to the series for the 2024-25 season.

ABB
Hankook
DHL
Enel
TAG Heuer
Allianz
Julius Baer
Saudia
Heineken
Bosch
Sabic
Antofagasta Minerals
Stichd
Moet & Chandon
Copper.co
Hugo Boss
Vodafone
Anysys
Puma
Cato Networks
Shell
ZF
Tech Mahindra
Nippon
One8
OMP
Maurice Lacroix
Sygnia
Pinin Farina
TechnoGym
Rockfort Engineering
Endeavor
Coral Eyewear
ExxonMobil
Sacred
Humbel
Loctite
NetApp
Karcher
Trilux
Stilo
PaloAlto
Algorand
EVM
Time
Teijin
CP Company
DS Automobiles
Total Energies
Mouser Electronics
Yahoo
SRMG
Molex
Variety
PMC
Kyocera
TCS
Castrol
GKN
Dow
Microfocus
Un
Alpinestars
Avalanche
Indiana
Geneysis
Crowe
Maserati
Stoli
Craft
Hewlett Packard
Lukka
Dorchester Collection
New Era
EcoAlf
NEOM
Nissan
DuPoint
CFI
Nio
Helix
One All Sports
Gusto
BlueWater
Cupra
Sudpack

1. Overview

2. Media Landscape

3. Competition Sponsorship Landscape

4. Team Sponsorship Landscape

5. Team Profiles

6. Ticket Revenue

7. Social Media

8. Appendix

Table

Global Media Rights

Series Sponsorship Figures

Team Title Sponsors

Team Annual Sponsorship Revenue Breakdown

Team Number of Sponsors

Brand Industry Spend & Volume

Brand HQ Spend & Volume

ePrix ticket revenue

Currency USD

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Business of Formula E, 2024-25 – Property Profile, Sponsorship and Media Landscape

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