Internet of Things (IoT) in Agriculture – Thematic intelligence

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Internet of Things (IoT) in Agriculture Thematic Report Overview

The growing popularity of smart farming and precision farming has enabled farmers to boost their crop production and enter the mainstream with high-quality products. The Internet of Things (IoT) is at the center of smart farming innovations with sensors, drones, and data analytics all used to improve farmer productivity. Modern farms are using information and communication technologies to improve the quantity and quality of their produce while optimizing the human labor required. Furthermore, IoT-enabled smart farming is aiding agricultural industries in facing challenges due to climate changes such as extreme weather events with rises in droughts, floods, and forest fires. The agriculture sector should look forward to investing in IoT and managing any damages to their farms during these catastrophic events.

The Internet of Things (IoT) in Agriculture thematic intelligence report assesses how IoT, combined with other emerging technologies, can be used across the Agri value chain. It provides an overview of the current landscape, as well as key players while also highlighting opportunities for the use of IoT in the future. The report provides an industry-specific analysis based on GlobalData databases and surveys.

Key Value Chain Components ·        Physical Layer

·        Connectivity Layer

·        Data Layer

·        App Layer

·        Services Layer

Leading IoT Adopters in Agriculture ·        AGCO

·        Bayer

·        Bunge

·        John Deere

·        Kubota

Specialist IoT Vendors in Agriculture ·        30MHz

·        Calian Agriculture

·        Hatsun Agro Products

·        Moocall

·        Rantizo

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IoT in Agriculture – Industry Analysis

For the agriculture sector, IoT use will continue to grow as traditional companies and farmers digitalize further. For example, IoT will be used to improve the efficiency of in-field operations, implement smart machinery for streamlined harvesting, monitor for reduced waste in storage and distribution, and much more.

The IoT in agriculture industry analysis also covers:

  • Signals
  • Mergers and Acquisitions
  • Patent trends
  • Company filing trends

IoT in Agriculture Industry Analysis

IoT in Agriculture Industry Analysis

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IoT Value Chain Insights

The value chain for IoT is divided into five layers: physical, connectivity, data, apps, and services. While these layers are logically discrete, large-scale IoT solutions are seeing considerable blurring of these logical boundaries. For example, while there will continue to be an identifiable data layer towards the top of the stack, a growing proportion of the data processing occurs within and at the edge of the network.

Physical Layer: The physical layer comprises of connected things, cameras & lenses, sensors & microcontrollers, and microprocessors. In the IoT, most connected things will be run by other connected things. However, the challenge is to use the data collected by various embedded chips, sensors, antennae, and beacons. For this purpose, technology companies are increasingly providing IoT solutions as a service.

IoT Value Chain Analysis

IoT Value Chain Analysis

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IoT in Agriculture – Competitive Landscape

The key companies in the IoT in agriculture theme are:

Leading IoT adopters in agriculture: AGCO, Bayer, Bunge, John Deere, and Kubota are some of the leading IoT adopters in the agriculture industry.

Specialist IoT vendors in agriculture: 30MHz, Calian Agriculture, Hatsun Agro Products, Moocall, and Rantizo are the specialist IoT vendors in the agriculture industry.

Leading Companies in the IoT Theme

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The Players section provides an overview of IoT, which is broken down into our value chain framework.

The report provides an analysis of the key challenges for the agriculture industry, IoT value chain where different companies within the agricultural value chain should focus their time and resources.

The value chain will help suggest that agricultural companies where to invest, explore, or ignore.

The report presents selected case studies highlighting the use of IoT within agriculture.

The report includes Market Size and Growth Forecasts for the IoT market.

Key Highlights

Climate change is a major factor affecting agriculture industries today. While we accelerate towards exceeding the 1.5°C target, sea levels are rising at 3.9mm (0.15 inches) per year, more than double the rate of the 20th century according to Yale Climate Connections. There is also an increase in extreme weather events with rises in droughts, floods, and forest fires-all of which can be catastrophic to a farm. To minimize the risks of these events, the agriculture sector must invest in IoT and keep control of their farms during these events.

Precision farming is an umbrella concept for IoT-based approaches that optimize farming inputs and outputs. It can empower farmers to precisely minimize inputs including fertilizer and irrigation waste and monitor disease outbreaks while optimizing farm productivity. The data that is collected from the advanced sensors around the farms can then be analysed to allow farmers to make intelligent decisions and drive further revenue while also minimizing costs.

Reasons to Buy

– Understand the impact of the -IOT theme for the -agriculture sector.

– Access the latest data on the IOT theme in the agriculture sector.

– Identify the leading digital transformation efforts from companies through investment into the IOT theme.

John Deere
30 MHZ
Calian Agriculture
Agro Products

Table of Contents

  • 1 Executive Summary
  • 2 Players
  • 3 Agriculture Challenges
  • 4 The Impact of IoT on Agriculture
  • 5 Case Studies
  • 6 Market Size and Growth Forecasts
  • 7 Signals

    • 7.1 Mergers and acquisitions
    • 7.2 Patent trends
    • 7.3 Company filing trends

  • 8 IoT Value Chain

    • 8.1 Physical layer
    • 8.2 Connectivity layer
    • 8.3 Data layer
    • 8.4 App layer
    • 8.5 Services layer

  • 9 Companies

    • 9.1 Leading IoT adopters in agriculture
    • 9.2 Specialist IoT vendors in agriculture

  • 10 Glossary
  • 11 Further Reading
  • 12 Our Thematic Research Methodology
  • 13 About GlobalData
  • 14 Contact Us

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