Italy Tobacco Products Market Analysis and Forecast by Product Categories and Segments, Distribution Channel, Competitive Landscape and Consumer Segmentation, 2021-2026

Italy Tobacco Market Report Overview

Buy the Full Report for More Insights on the Italy Tobacco Market Revenue, Download A Free Report Sample

The Italy tobacco market size was EUR18.77 billion ($22.2 billion) in 2021. The market is expected to register a CAGR of less than 1% during 2021-2026. Italy has one of the lowest levels of VAT percentage for cigarettes with no minimum excise duty levied. Furthermore, per capita expenditure of tobacco in Italy increased during the 2016-2021 period, which was higher than the global level and the regional level in Western Europe.

The Italy tobacco market research report offers data that showcase the trends in the market and sectors by value and volume. It provides historical and forecast period data for total cigarette sales in the country. The report also reveals the Italian tobacco brands and leaders by market share in 2021.

Italy Tobacco Market - Competitive Landscape

Philip Morris International Inc. was the leading Italian cigarette manufacturer in 2021

The leading companies in the Italy tobacco market are:

• Philip Morris International Inc.
• Imperial Brands Plc
• Japan Tobacco Inc
• British American Tobacco Plc

The company also offers products in the cigarettes, cigars cigarillos, and smoking tobacco categories. Marlboro, owned by Philip Morris International Inc, held the highest volume share in 2021, in the cigarettes category. Chesterfield was the other brand from the company holding a significant cigarette market share in 2021.

Buy the Full Report to Know More About the Italian Tobacco Leaders, Download A Free Report Sample

Italy Tobacco Market Segmentation by Distribution Channel

Convenience stores garnered the largest Italian tobacco market sales in 2021

The key distribution channels in the Italy tobacco market are convenience stores, hypermarkets & supermarkets, and tobacco specialists among others. The convenience stores distribution channel gained maximum change in share across all categories during 2016-2021. Other channels will also witness Italian tobacco market growth during the projected period.

Buy the Full Report for More Distribution Channel Insights in the Italy Tobacco Market, Download A Free Report Sample

Italy Tobacco Market Segmentation by Category

Cigarettes was the largest category in both value and volume terms in 2021

The key categories in the Italy tobacco market are cigarettes, cigars & cigarillos, smokeless tobacco, and smoking tobacco. The cigarettes category is further categorized into filter cigarettes and plain cigarettes. In 2021, filter cigarettes sub-category dominated the market by value and volume.

Buy the Full Report for More Category Insights into the Italy Tobacco Market, Download A Free Report Sample

Segments Covered in the Italy Tobacco Market

Italy Tobacco Category Outlook (Value, EUR billion, 2016-2026)

• Cigarettes
• Cigars & Cigarillos
• Smokeless Tobacco
• Smoking Tobacco

Italy Tobacco Distribution Channel Outlook (Share, %, 2021)

• Convenience Stores
• Hypermarkets & Supermarkets
• Tobacco Specialists
• Cash & Carries & Warehouse Clubs
• Department Stores

Scope

The report provides:

• Market Context: The report provides a comparative analysis of the value shares of Italy in the Asia-Pacific and global tobacco sector. Additionally, the per capita expenditure of tobacco in Italy is also compared with the regional and global levels.
• Market Size and Structure: The report offers an overview of the growth at a sector level and provides an analysis of four categories: cigarettes. These categories are analyzed by value, volume, and CAGR for the period 2016–2026. The section also includes value analysis of segments and value and volume analysis of sub-segment segments under each category for the period 2016–2026.
• Production and Trade: Provides analysis on per capita expenditure of tobacco in Italy, by category, compared to the regional and global markets. Further, analysis of the leading distribution channels at the category level in 2021. The consumer sector reports cover the following eight distribution channels: cash & carries and warehouse clubs, convenience stores, department stores, e-retailers, hypermarkets & supermarkets, tobacco specialists, vending machines, and other general retailers.
• Taxation: It covers the taxation landscape in the country and its effects on the tobacco sector
• Manufacturers and Brands: The report provides an analysis of leading companies by category in 2021 and analyzes the market share and growth of private labels in each category.
• The Smoking Population: The report covers the consumption of tobacco by gender in Italy.
• Operating Constraints: The report covers the impact of policies and regulations on tobacco sector in Italy.
• Prospects and Forecasts: The report covers forecast analysis of categories in the tobacco sector
• Macroeconomic analysis: The report also provides an outlook on macroeconomic indicators in Italy, with a detailed summary of the economy, labor market, and demographics.
• Exchange rates: Exchange rates used to convert local currency to US dollars are annual average floating exchange rates.
• Time period: The report provides sector value and volume data, including category and sector level data for the period 2016–2026. Distribution channel data is for 2020, and company data is included for 2021.

Key Highlights

• Convenience stores were the leading distribution channel in the cigarettes category
• Philip Morris International Inc was the leading company in the Italy Tobacco sector
• Per capita expenditure of tobacco was lower in Italy compared to both the global and regional levels, in 2021

Reasons to Buy

• Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
• Identify the areas of growth and opportunities, which will aid effective marketing planning.
• The differing growth rates in regional product sales drive fundamental shifts in the market.
• This report provides detailed, authoritative data on these changes – prime intelligence for marketers.
• Understand the market dynamics and essential data to benchmark your position and identify where to compete in the future.