Retail Banking Country Snapshot: Canada 2016
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The market for most financial products in Canada is largely controlled by the top five banks, although non-bank lenders have made significant inroads into the mortgage market in recent years. Consumers have conservative preferences, opting for providers on the basis of reputation, branch presence, and pricing. Mobile is now the preferred channel for routine transactions for around a tenth of consumers, and this proportion will rise as older consumers adopt mobile banking in greater numbers.
Scope
This brief reviews the retail banking sector in Canada, with a particular focus upon the current account, savings, mortgage, and personal loans markets. It includes both market-level data and insight from our global retail banking insight survey.
The report offers insight into:
– How consumers in Canada take out and use their financial products, and how this has changed in recent years.
– Which providers dominate the current account, savings, mortgage, and loan markets, and what factors persuaded their customers to choose them.
– The extent to which consumers are using online and mobile channels to research, take out, and use their financial products.
Reasons to Buy
– Future proof your strategy with market sizing, forecasts, and analysis of key developments currently affecting the Canadian retail banking sector.
– Target consumers with inside knowledge of their true behaviors and attitudes, with detailed analysis from our proprietary insight.
– Learn about the impact that new entrants and distribution channels will have on the market.
Borrowell
CIBC
EQ Bank
Lending Loop
Mogo
Nest Wealth
Scotiabank
RBC
Tangerine
TD Canada Trust
Thrifty
Young
Zag Bank.
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