Retail Marketplaces – Thematic Research

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

Online Retail Market Overview

The rise of shopping on online marketplaces has considerably altered the traditional shopper journey. Online marketplaces have become increasingly popular shopping destinations in recent years, primarily thanks to wide product catalogs and shoppers perceiving marketplaces as offering low prices. Selling on marketplaces is also becoming more popular among independent retailers, as they offer a wide customer reach and relatively lower fixed costs. The COVID-19 pandemic has also changed consumption habits, with shopping at online marketplaces becoming more frequent.

The retail marketplaces thematic intelligence report provides a briefing on the theme with a detailed analysis of market opportunity, and factors driving its development and adoption. The report also presents key technology, macroeconomic, consumer, regulatory, and industry trends impacting the theme. The industry analysis section discusses early use cases of retail marketplaces.

Key Trends

The main trends shaping the retail marketplaces are classified into five categories: technology trends, macroeconomic trends, consumer trends, regulatory trends, and industry trends.

  • Technology trends: The key technology trends impacting the theme are AR, conversational platforms, experiential technology, mobile, online to offline (O2O), robotics, social commerce, technology expansion/acquisition, rise of the internet super-monopoly, and 5G network advancement.
  • Macroeconomic trends: Some of the key macroeconomic trends explained in the report are China, COVID-19 global impact, growth in mobile spend, growth in online spend, India, and security & safety concerns.
  • Consumer trends: The key consumer trends impacting retail marketplaces are fulfilment, payments, shift away from physical formats, and sustainability.
  • Regulatory trends: Data privacy, fintech regulation, and tax avoidance are a part of the regulatory trends impacting retail marketplaces.
  • Industry trends: The industry trends present in retail marketplaces are conversational platforms, experiential technology, online to offline (O2O), social commerce, and the rise of the internet super-monopoly.

For more insights on key trends impacting retail marketplaces, download a free report sample

Retail Marketplaces – Industry Analysis

Various retailers engaged in marketplace operations have completed mergers and acquisitions and partnerships over the past few years. Many retailers have the aim to improve their retail proposition.

Retail marketplace analysis also covers:

  • Key use cases
  • Timeline

Retail Marketplaces - Value Chain Analysis

GlobalData’s retail marketplace theme is split into three components: contributors, components, and user experience.

Contributors: The contributors are various parties that interact with marketplaces. They can be anyone from brands/retailers to technology providers or fulfillment partners. Due to the increasing ways in which consumers are demanding convenient shopping experiences from marketplaces, all these parties have become important parts of the value chain.

Retail Marketplaces Value Chain

Retail Marketplaces Value Chain

For more retail marketplaces value chain insights, download a free report sample

Leading Companies in the Retail Marketplaces Theme

Some of the leading companies making their mark within retail marketplaces theme:

  • Amazon
  • Best Buy
  • eBay

To know more about the leading companies associated with the retail marketplaces theme, download a free report sample

Retail Marketplaces Sector Scorecard – Retail Marketplaces Theme

At GlobalData, we use a scorecard approach to predict tomorrow’s leading companies within each sector. Each sector scorecard has three screens:

  • The thematic screen ranks companies based on overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.
  • The valuation screen ranks our universe of companies within a sector based on selected valuation metrics.
  • The risk screen ranks companies within a particular sector based on overall investment risk.

Retail Marketplaces Sector Scorecard – Thematic Screen

Retail Marketplaces Sector Scorecard – Thematic Screen

To know more about the sector scorecards, download a free report sample

Retail Marketplaces Overview

Report Pages 41
Regions Covered Global
Key Trends Technology Trends, Macroeconomic Trends, Consumer Trends, Regulatory Trends, and Industry Trends
Value Chain Contributors, Components, and User Experience
Leading Companies Amazon, Best Buy, and eBay


This report provides:

  • Insight into the business framework of marketplaces within the retail sector.
  • Overview of the business model of retail marketplaces and calls out the players who are leading in retail marketplaces’ space, while also highlighting technology, macroeconomic, industry, and regulatory trends set to impact the retail industry over the next 12 to 24 months.
  • Highlights of how the marketplaces’ concept is being utilized by brands and provides specific brand examples while also reviewing mergers and acquisitions and strategic partnerships associated with the retail marketplaces theme.

Reasons to Buy

  • Provides an overview of the business model of marketplaces, including its origins, advantages, and timeline within the retail market.
  • Provides an overview outlining the issues faced by the retail sector as a consequence of COVID-19.
  • Gain insight into players engaging with marketplaces and identify the leading retailers/brands within this space.
  • Better understand the key trends ­ – including technology, macroeconomic, regulatory and industry trends – impacting the retail market over the next 12 to 24 months.
  • Learn about specific examples of retailers/brands adopting the business model of marketplaces and various marketplace-related mergers and acquisitions within the retail space.

Dollar Tree
TK Maxx

Table of Contents

Executive summary


Technology briefing


Technology trends

Macroeconomic trends

Industry trends

Regulatory trends

Industry analysis

Key use cases

Mergers and acquisitions


Value chain



Further Reading

Sector Scorecards

Thematic research methodology

About GlobalData

Frequently asked questions

Retail Marketplaces – Thematic Research thematic reports
Currency USD

Can be used by individual purchaser only


Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

Retail Marketplaces – Thematic Research was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

  • Assess the relevance of the report
  • Evaluate the quality of the report
  • Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at Retail Marketplaces – Thematic Research in real time.

  • Access a live Retail Marketplaces – Thematic Research dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.