Business of Soccer Kit Supplier Deals – Rest of the World
All the vital news, analysis, and commentary curated by our industry experts.
Business of Men’s Golf Report Overview
The Brazilian league has the highest average kit supplier value across its 20 competing teams. Umbro and Adidas rank as the two most active deals in the Brazilian market, with five deals each. Adidas is the biggest spender across the 15 ROW leagues. However, Nike and PUMA are the most visible brands across the ROW markets.
The business of soccer kit supplier deals research report offers greater context to how commercial soccer is outside of the biggest markets in Europe. It highlights and compares some of the biggest deals on the planet and helps identify the current trends and market thinking. It also helps identify how the brands strategize and target soccer leagues outside of Europe and helps understand what happens in markets where there is less interest from the likes of Adidas, Nike, and PUMA.
|Key Leagues||· Campeonato Brasileiro Serie A
· Chinese Super League (CSL)
· Primera Division
· A League
· Categoria Primera A
· Egypt Premier League
· Indian Super League
· Liga MX
|Key Brands||· Adidas
|Enquire & Decide||Discover the perfect solution for your business needs. Enquire now and let us help you make an informed decision before making a purchase.|
Business of Soccer Kit Supplier Deals – Major Leagues
The major leagues in the soccer kit supplier deals are Campeonato Brasileiro Serie A, MLS, Chinese Super League (CSL), Primera Division, A League, Categoria Primera A, Egypt Premier League, Indian Super League, and Liga MX among others. The Campeonato Brasileiro Serie A of Brazil has the highest deal values in the market.
As the national sport, Brazilians are obsessed with soccer and that passion translates into the players and fans at all levels of the professional game. The national team is the most successful in FIFA men’s World Cup history and is currently ranked as the third-best team on the planet. Whilst all their biggest stars eventually always make moves to play in the top leagues in Europe, the top-flight league in Brazil remains a hive of strong competition and passionate fans. Because of this, as well as some huge global soccer clubs involved in the league setup such as Flamengo, Palmeiras, and Corinthians, there is a real strong soccer market for domestic soccer in the country and brands are eager to get involved. As such, it comes as little surprise to see the average kit supplier deal in Brazil in 2023 emerge as the most financially lucrative of any of the leagues looked at in this report, at an average of over $4 million.
Soccer Kit Supplier Deals Business Analysis, by Leagues
For more insights on the leagues associated with soccer deals, download a free report sample
Key Brands in the Soccer Kit Supplier Deals Business
Some of the key brands in the soccer kit supplier deals business are Adidas, Nike, Puma, Umbro, Kappa, Kelme, Errea, Charly, Hummel, and Nivia among others. Adidas is the highest spender among all these brands in the kit supplier deals business of soccer.
Soccer Kit Supplier Deals Business Analysis, by Brands
For more insights on brands in the soccer deals, download a free report sample
The idea behind this report is to offer greater context into how commercial soccer is outside of the biggest markets in Europe. It highlights and compares some of the biggest deals on the planet and helps identify the current trends and market thinking. It also helps identify how the brands strategize and target soccer leagues outside of Europe, and helps understand what happens in markets where there is less interest from the likes of Adidas, Nike, and PUMA.
A clear breakdown of individual leagues and teams to help create a clear understanding of the current landscape. Exploring all leagues from various regions and continents. A full list of estimated ad-reported values linked to each team deal. A clear breakdown of how the brands themselves view the market outside of Europe.
Reasons to Buy
Soccer is the biggest sport on the planet and this report offers a truly international picture of the kit supplier landscape. It breaks down the deals by teams, leagues, and brands to truly uncover what active deals are in the market in 2023.
Table of Contents
- 1. Executive Summary
- 1.1. Main takeaways from the report
- 2. League Breakdown
- 2.1. All League Deals Highlighted
- 2.2. Year-on-Year Changes from 2022 GlobalData Report
- 2.3. Deal Values for 2023
- 2.4. Brand Position in the market in 2023
- 3. Leagues Analyzed:
- 3.1. Argentina
- 3.2. Australia
- 3.3. Brazil
- 3.4. China
- 3.5. Colombia
- 3.6. Egypt
- 3.7. India
- 3.8. Japan
- 3.9. Mexico
- 3.10. Paraguay
- 3.11. Qatar
- 3.12. Saudi Arabia
- 3.13. South Africa
- 3.14. South Korea
- 3.15. USA
- 4. Overview
- 5. Average deal sizes across the 15 leagues
- 6. Biggest active deals in each of the leagues
- 7. Deal Tiers – breaking down the deals into three tiers
- 8. Brand spend across the leagues
- 9. Brand Visibility – how many leagues do each appear in
- 10. 4. Brand Profiles
- 11. Adidas – Breakdown of their 2023 portfolio
- 12. Nike – Breakdown of their 2023 portfolio
- 13. PUMA – Breakdown of their 2023 portfolio
- 14. Umbro – Breakdown of their 2023 portfolio
- 15. Kappa – Breakdown of their 2023 portfolio
- 16. 5. Appendix
Frequently asked questions
Which league has the highest deal values in the soccer kit supplier deals?
The Campeonato Brasileiro Serie A of Brazil has the highest deal values in the market.
Which brand is the highest spender in the soccer kit supplier deals business?
Adidas is the highest spender among all these brands in the kit supplier deals business of soccer.
Which brands are most visible in the soccer kit supplier deals business?
Nike and PUMA are the most visible brands across the ROW markets.
Tel +44 20 7947 2745
Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.
Business Intelligence & Marketing Manager, SAL Heavy Lift
“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.
GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”
Market Analyst & Management, Liebherr-Werk
“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”
Head of Key Accounts, Saab AB
Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.
Marketing Intelligence Manager, Portugal Foods
Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.
Head of Customer Insight and Research, Standard Chartered
Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.
I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.
I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.
Head of Consumer Sensory Insights, Givaudan
“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.
Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”
Senior Account Manager, TSYS
GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise. The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.
I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.
One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.