Taiwan (Province of China) Cards and Payments: Opportunities and Risks to 2030
Powered by ![]()
All the vital news, analysis, and commentary curated by our industry experts.
GlobalData’s ‘Taiwan (Province of China) Cards and Payments: Opportunities and Risks to 2030' report provides detailed analysis of market trends in Taiwan cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including cash, cards, credit transfer, direct debits and cheques during the review-period (2022–26e).
The report also analyzes various payment card markets operating in the industry and provides detailed information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2026f–30f). It also offers information on the country's competitive landscape, including market shares of issuers and schemes.
The report brings together GlobalData’s research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers detailed regulatory policies and recent changes in regulatory structure.
GlobalData’s ‘Taiwan (Province of China) Cards and Payments: Opportunities and Risks to 2030' report provides top-level market analysis, information and insights into Taiwan cards and payments industry, including:
• Current and forecast values for each market in Taiwan cards and payments industry, including debit, credit and charge cards.
• Detailed insights into payment instruments including cash, cards, credit transfer, direct debits and cheques. It also, includes an overview of the country's key alternative payment instruments.
• Ecommerce market analysis.
• Analysis of various market drivers and regulations governing Taiwan cards and payments industry.
• Detailed analysis of strategies adopted by banks and other institutions to market debit, and credit cards.
• Comprehensive analysis of consumer attitudes and buying preferences for cards.
• The competitive landscape of Taiwan cards and payments industry.
Scope
Card market size in terms of number of cards, value and volume of transactions in Taiwan along with detailed card segmentation of debit, and credit cards available in the country.
Market sizing and analysis of major payment instruments including cash, cards, credit transfer, direct debits and cheques.
Payment market trends and growth for both historical and forecast period
Competitor analysis with detailed insights into leading card issuers and schemes.
Comprehensive analysis of consumer attitudes and buying preferences for cards.
A detailed snapshot of country's key alternative payment brands.
Key Highlights
Credit cards are increasingly used for payments, driven by the value-added benefits offered by issuers. HSBC Taiwan’s TravelOne credit card caters to frequent travelers by tying regular spending to a travel reward program. Dual-currency credit cards are also popular. For instance, Cathay United Bank issues a Mastercard-branded dual-currency card for travelers, offering up to 1.5% discounts on international purchases as well as complimentary lounge access at international airports. In its current monetary framework, the Central Bank of the Republic of China (Taiwan) has maintained a stable key discount (policy) rate of 2.00% since June 2024. Coupled with low to moderate inflation and steady benchmark interest rates, these factors are anticipated to support increased usage of credit cards.
Digital wallets have become a mainstream payment instrument. The use of QR code payments in public transport systems is accelerating adoption. In January 2026, Taipei City and New Taipei City buses, along with Taipei Metro, began accepting the Transportation QR Code for fare payments. Bus payments are supported by Easy Wallet, iPASS MONEY, icash Pay, JKOPay, and PX Pay Plus.
Taiwan’s ecommerce market is growing rapidly, driving companies to expand their online services in the country. In November 2025, Amazon launched Amazon Bazaar in Taiwan. Aimed at price-sensitive shoppers, the site offers items across categories such as lifestyle, home, and electronics—all priced at $10 or less. In September 2025, Japanese video game company Nintendo introduced its online eShop service in Taiwan. Fast delivery services, particularly in food delivery, are also expanding rapidly. In March 2026, Singapore-based Grab struck a deal to acquire Delivery Hero’s foodpanda Taiwan for $600 million.
Reasons to Buy
Make strategic business decisions, using top-level historic and forecast market data, related to Taiwan cards and payments industry and each market within it.
Understand the key market trends and growth opportunities in Taiwan cards and payments industry.
Assess the competitive dynamics in Taiwan cards and payments industry.
Gain insights into marketing strategies used for various card types in Taiwan.
Gain insights into key regulations governing the Taiwan cards and payments industry.
American Express,JCB,Diners Club,U card,CTBC Bank,E.SUN Bank,Shanghai Commercial & Savings Bank,JKOPay,Apple Pay,Google Pay,PayPal,Taiwan Pay,E.SUN Wallet,Samsung Pay,Pi Wallet,AFTEE,Agoda
Table of Contents
Table
Figures
Get in touch to find out about multi-purchase discounts
reportstore@globaldata.com
Tel +44 20 7947 2745
Related reports
View more Payments reports