United Arab Emirates (UAE) Sports Broadcasting Media (Television and Telecommunications) Market Landscape

UAE Sports Broadcasting Media Market Report Overview

The total telecom and pay-TV service revenue in the United Arab Emirates (UAE) was $8.9 billion in 2023 and the market will decline at a CAGR of less than 1% during 2023-2028.

UAE Sports Broadcasting Media Market Outlook 2023-2028 ($ Billion)

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The UAE sports broadcasting media market research report provides in-depth insights into the television and telecom services market concerning sports broadcasting in the UAE. The report also analyzes the key players and the competitive landscape of the mobile services and fixed broadband market.

UAE Sports Broadcasting Media Market Broadcasters

The key broadcasters in the UAE’s sports broadcasting media market are Abu Dhabi Sports (AD Sports), Dubai Sports, BeIN Sports, and Rogers Sports & Media among others.

Dubai Sports: Dubai Sports is a group of UAE-based subscription sports channels operated by Dubai Media Incorporated (DMI), a media organization owned by the Government of Dubai. Sports rights held by DMI include the UAE Pro League, AFC national and club competitions, German DFB-Pokal, Extreme E, the electric off-road motor racing series, and the World Rally-Raid Championship.

UAE Sports Broadcasting Media Market Analysis, by Broadcasters

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UAE Sports Broadcasting Media Market Segmentation by Sectors

The key sectors in the UAE sports broadcasting media industry are SVOD services, mobile services, and fixed broadband services among others.

SVOD Services: UAE had more than 1 million subscription video-on-demand (SVOD) accounts at the end of 2023. UAE’s SVOD accounts are expected to grow at a strong CAGR over the forecast period, supported by rising fixed broadband and mobile service penetration in the country enabling seamless consumption of online media. Wider availability of diverse content, ranging from local to international content will also drive subscription growth.

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UAE Sports Broadcasting Media Market - Competitive Landscape

A few of the leading players in the UAE sports broadcasting media market are:

• e&, formerly Etisalat
• Du
• BeIn
• OSN

e&, formerly Etisalat led the mobile service market in the UAE. e& is the market leader across all three segments – mobile, fixed broadband, and pay-TV in 2023. It will maintain its leading position in all service segments over the 2023-2028 forecast period. In October 2022, e&, in line with its evolution into a tech company, acquired technology solutions provider Smartworld, to equip it with the resources and positioning to exploit opportunities in IoT and artificial intelligence (AI).

UAE Sports Broadcasting Media Mobile Market Analysis by Players, 2023 (%)

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Segments Covered in the Report

UAE Sports Broadcasting Media Sectors Outlook (Value, $ Billion, 2021-2028)

• TV Services
• SVOD Services
• Mobile Services
• Fixed Broadband Services

Scope

IPTV subscriptions will remain the leading pay-TV services platform in the UAE over the forecast period, increasing at a CAGR of 1.1%, from 1.27 million in 2023 to 1.35 million in 2028.

UAE had an estimated 2.0 million subscription video-on-demand (SVOD) accounts at the end of 2023, an increase of 446,000 or 29.3% from 2022. UAE’s SVOD accounts are expected to grow at a CAGR of 7.9% over the forecast period, reaching 2.9 million in 2028.

Total mobile subscriptions in the UAE reached an estimated 20.4 million in 2023. Over the forecast period, mobile operators will add a combined 489,000 mobile subscribers at a CAGR of 0.5%, bringing the country’s total mobile subscriptions to 20.9 million in 2028.

Total fixed broadband lines in the UAE will increase from 2.0 million in 2023 to 2.4 million by the end of 2028, at a CAGR of 3.2%, driven by the efforts of both e& and Du in driving widespread adoption of fiber broadband.

Key Highlights

The extensively developed fiber network in the UAE positions e& and Du for growth by delivering an enhanced viewer experience, introducing value-added services such as enhanced Wi Fi, and promoting segmented and bundled pay-TV plans.

UAE’s SVOD unique household penetration was 67.9% in 2023, meaning that 1.4 million Emirati households had access to an SVOD service.

Mobile subscription growth will be driven by the growing adoption of M2M/IoT connectivity and solutions, as mobile network operators (MNOs) focus on exploiting M2M/IoT opportunities.

Fiber lines will continue to be the dominant technology for the delivery of residential fixed broadband services in the UAE over the forecast period. Its share of residential fixed broadband lines will grow from 99.5% in 2023 to 99.8% in 2028.

Reasons to Buy

• This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the UAE television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies.
• Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the UAE pay-TV, SVOD, mobile handset, and residential fixed broadband markets, including the evolution of service provider market shares.
• With 23 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.