UK Baby Equipment – 2018

Powered by

All the vital news, analysis, and commentary curated by our industry experts.

"UK Baby Equipment – 2018", report offers comprehensive insight and analysis of the baby equipment market (including forecasts up to 2023), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on baby travel equipment, baby furniture and homewares, and baby care. Consumer data is based on our 2018 UK baby equipment survey, using a panel of 2,000 nationally representative UK consumers.

Scope

– Analysis of the key strategies for success in Baby equipment market, as well as the most important market issues.

– Detailed review on the size of the market, the key drivers, and how spend is distributed.

– Profiles of the major players, and analysis of the key trends driving the market.

– Insight on who's consuming, what they are buying, where they are buying, and what makes consumers purchase.

Reasons to Buy

– Utilize the detailed data and insight on the market to help form an effective growth strategy across the baby equipment market.

– Gain a better understanding of consumer shopping habits within baby equipment and which retailers are the most popular to enable you to better compete in the market.

– Identify the opportunities to grow sales in this sector by comparing strategies of the key players in the market and their performance metrics.

– Understand which trends are driving consumer spend on baby equipment and how you can tap into these trends.

– Gain an understanding of which consumers spend the most on baby equipment, which demographics have the lowest penetration and which regions in the UK have the highest baby equipment penetration to allow you to target specific consumer groups more effectively.

Table of Contents

Table of Contents

ISSUES AND STRATEGIES

Main issues in baby equipment

Strategies for success

THE MARKET

The sector at a glance

Overall sector size and growth

Sector size and growth: baby furniture

Sector size and growth: nursery soft furnishings and decorative items

Sector size and growth: baby bath and bed linens

Sector size and growth: baby travel

Sector size and growth: baby care

Sector size and growth: baby safety

Sector size and growth: baby entertainment

Online dynamics

Channels of distribution

THE RETAILERS

Retailer prospects

Market shares

Retailer profiles

Mothercare

Argos

Amazon

John Lewis

Asda

Mamas & Papas

THE CONSUMER

Headlines

Net agreement statements

Research process

Penetration and profiles

Average spend

Purchase motivation

Price/ quality concerns

Retailer usage

Considerd and used conversion

Channel usage

Drivers of retailer choice

METHODOLOGY

What is included

Market sizing

Table

List of Tables

Category growth and size by sub-category, 2018-20e

Channels of distribution, 2018e and 2023e

Table of key comparatives for top nine retailers, financial year ending 2017

Penetration by product, 2018

Average spend by subcategory

Average spend by product

Retailer usage by subcategory, 2018

Retailer usage by demographics, 2018

Considered, used and conversion for overall baby equipment, 2018

Channel usage for overall baby equipment 2018

Drivers of retailer choice

Drivers of retailer choice by customer, 2018

Online fulfilment for baby equipment, 2018

Figures

List of Figures

Market size – total market, 2017-23e

Market growth – total market, 2017-23e

Market volume growth – total market, 2017-23e

Market inflation growth – total market, 2017-23e

Market size – baby furniture, 2017-23e

Market growth – baby furniture, 2017-23e

Market size – nursery furniture and soft furnishings, 2017-23e

Market growth – nursery furniture and soft furnishings, 2017-23e

Market size – baby bath and bed linens, 2017-23e

Market growth – baby bath and bed linens, 2017-23e

Market size – baby travel, 2017-23e

Market growth – baby travel, 2017-23e

Market size – baby care, 2017-23e

Market growth baby care, 2017-23e

Market size – baby safety, 2017-23e

Market growth – baby safety, 2017-23e

Market size – baby entertainment, 2017-23e

Market growth – baby entertainment, 2017-23e

Category growth and size by sub-category, 2018-20e

Online market size and penetration, 2017-23e

Online and offline market growth, 2017-23e

Channels of distribution, 2018e and 2023e

Top 10 baby equipment retailers, 2018e

Change in share among top 10 baby equipment retailers on 2017

Baby equipment market share for Mothercare, 2016-18e

Retailer demogrpahics for Mothercare, 2018

Customer share overall by category for Mothercare, 2018

Baby equipment market share for Argos, 2016-18e

Retailer demographics for Argos, 2018

Customer share overall by category for Argos, 2018

Baby equipment market share for Amazon, 2016-18e

Retailer demogrpahics for Amazon, 2018

Customer share overall by category for Amazon, 2020

Baby equipment market share for John Lewis, 2016-18e

Retailer demographics for John Lewis, 2018

Customer share overall by category for John Lewis, 2018

Baby equipment market share for ASDA, 2016-18e

Retailer demographics for ASDA, 2018

Customer share overall by category for ASDA, 2018

Overall penetration for baby equipment, 2018

Profile by demographic for baby equipment, 2018

Overall penetration for baby furniture, 2018

Profile by demographic for baby furniture, 2018

Overall penetration for nursery soft furnishings, 2018

Profile by demographic for nursery soft furnishings, 2018

Overall penetration for nursery decorative accessories, 2018

Profile by demographic for nursery decorative accessories, 2018

Overall penetration for baby bath linens, 2018

Profile by demographic for baby bath linens, 2018

Overall penetration for baby travel, 2018

Profile by demographic for baby travel, 2018

Overall penetration for baby care, 2018

Profile by demographic for baby care, 2018

Overall penetration for baby safety, 2018

Profile by demographic for baby safety, 2018

Overall penetration for baby entertainment, 2018

Profile by demographic for baby entertainment, 2018

Net agreement statements, 2018

Research process for baby equipment, 2018

Purchase motivation for overall baby equipment and subcateogry, 2018

Retailer usage for overall baby equipment 2018

Drivers of retailer choice, 2018

Channel usage for overall baby equipment, 2018

Channel usage for subcategory, 2018

Top brands for overall baby equipment, 2018

Top licences for overall baby equipment, 2018

Retailer assistance and product choice for overall baby equipment, 2018

Frequently asked questions

UK Baby Equipment – 2018 standard reports
Currency USD
$3,500

Can be used by individual purchaser only

$10,500

Can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company


Undecided about purchasing this report?

Enquire Before Buying Request a Free Sample

Get in touch to find out about multi-purchase discounts

reportstore@globaldata.com
Tel +44 20 7947 2745

Every customer’s requirement is unique. With over 220,000 construction projects tracked, we can create a tailored dataset for you based on the types of projects you are looking for. Please get in touch with your specific requirements and we can send you a quote.

Sample Report

UK Baby Equipment – 2018 was curated by the best experts in the industry and we are confident about its unique quality. However, we want you to make the most beneficial decision for your business, so we offer free sample pages to help you:

  • Assess the relevance of the report
  • Evaluate the quality of the report
  • Justify the cost

Download your copy of the sample report and make an informed decision about whether the full report will provide you with the insights and information you need.

Below is a sample report to understand what you are buying

See what our customers are saying

“The GlobalData platform is our go-to tool for intelligence services. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers.

GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers.”

Business Intelligence & Marketing Manager, SAL Heavy Lift

“COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. These two highlights have helped enormously to understand the projections into the future concerning our business units, we also utilise the project database to source new projects for Liebherr-Werk to use as an additional source to pitch for new business.”

Market Analyst & Management, Liebherr-Werk

Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. We also use your market data in our Strategic Business Process to support our business decisions. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this.

Head of Key Accounts, Saab AB

Having used several other market research companies, I find that GlobalData manages to provide that ‘difficult-to-get’ market data that others can’t, as well as very diverse and complete consumer surveys.

Marketing Intelligence Manager, Portugal Foods

Our experience with GlobalData has been very good, from the platform itself to the people. I find that the analysts and the account team have a high level of customer focus and responsiveness and therefore I can always rely on. The platform is more holistic than other providers. It is convenient and almost like a one stop shop. The pricing suite is highly competitive and value for our organisation.

I like reports that inform new segments such as the analysis on generation Z, millennials, the impact of COVID 19 to our banking customers and their new channel habits. Secondly the specialist insight on affluent sector significantly increases our understanding about this group of customers. The combination of those give us depth and breadth of the evolving market.

I’m in the business of answering and helping people make decisions so with the intelligence center I can do that, effectively and efficiently. I can share quickly key insights that answer and satisfy our country stakeholders by giving them many quality studies and primary research about competitive landscape beyond the outlook of our bank. It helps me be seen as an advisory partner and that makes a big difference. A big benefit of our subscription is that no one holds the whole data and because it allows so many people, so many different parts of our organisation have access, it enables all teams to have the same level of knowledge and decision support.

Head of Customer Insight and Research, Standard Chartered

“I know that I can always rely on Globaldata’s work when I’m searching for the right consumer and market insights. I use Globaldata insights to understand the changing market & consumer landscape and help create better taste & wellbeing solutions for our customers in food, beverage and healthcare industries.

Globaldata has the right data and the reports are of very high quality compared to your competitors. Globaldata not only has overall market sizes & consumer insights on food & beverages but also provides insights at the ingredient & flavour level. That is key for B2B companies like Givaudan. This way we understand our customers’ business and also gain insight to our unique industry”

Head of Consumer Sensory Insights, Givaudan

GlobalData provides a great range of information and reports on various sectors that is highly relevant, timely, easy to access and utilise.  The reports and data dashboards help engagement with clients; they provide valuable industry and market insights that can enrich client conversations and can help in the shaping of value propositions. Moreover, using GlobalData products has helped increase my knowledge of the finance sector, the players within it, and the general threats and opportunities.

I find the consumer surveys that are carried out to be extremely beneficial and not something I have seen anywhere else. They provided an insightful view of why and which consumers take (or don’t) particular financial products. This can help shape conversations with clients to ensure they make the right strategic decisions for their business.

One of the challenges I have found is that data in the payments space is often piecemeal. With GD all of the data I need is in one place, but it also comes with additional market reports that provide useful extra context and information. Having the ability to set-up alerts on relevant movements in the industry, be it competitors or customers, and have them emailed directly to me, ensures I get early sight of industry activity and don’t have to search for news.

Senior Account Manager, TSYS
Go even deeper with GlobalData Intelligence Center

Every Company Report we produce is powered by the GlobalData Intelligence Center.

Subscribing to our intelligence platform means you can monitor developments at UK Baby Equipment – 2018 in real time.

  • Access a live UK Baby Equipment – 2018 dashboard for 12 months, with up-to-the-minute insights.
  • Fuel your decision making with real-time deal coverage and media activity.
  • Turn insights on financials, deals, products and pipelines into powerful agents of commercial advantage.