United Kingdom (UK) Living Room Furniture Market Trends, Analysis, Consumer Dynamics and Spending Habits
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The UK: Home Category Data, The Consumer – Living room furniture 2023 report offers a comprehensive insight into consumer attitudes in the UK living room furniture market. The report focuses on six key subcategories: overall living room furniture, armchairs & settees, suites, seating, table and storage. Consumer data is based on our 2023 UK living room survey, using a panel of 2,000 nationally representative consumers.
Key Highlights
DFS holds the highest conversion rate in the overall living room furniture among upholstery
IKEA was the most shopped at retailer for armchairs & settees, seating, table and storage
70.6% of respondents cited range as the reason for their purchase of living room furniture
Reasons to Buy
Identify the demographic profile of shoppers within each subcategory, allowing you to better target ranges.
Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas.
Argos
B&M
DFS
Dunelm
IKEA
John Lewis & Partners
Next
Oak Furniture Land
ScS
Sofology
Wayfair
Table of Contents
Table
Figures
Frequently asked questions
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