United Kingdom (UK) Value, Discount, Variety Stores and General Merchandise Retail Market Trends, Analysis, Key Players and Forecast to 2027

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UK Value, Discount, Variety Stores, and General Merchandise Retail Market Report Overview

The UK value, discount, variety stores, and general merchandise retail market was valued at £46.9 billion in 2022 and is forecast to grow at a compound annual growth rate (CAGR) of more than 4% between 2022-2027. The retail channel is set to grow as more shoppers turn to value-focused retailers to make their budgets stretch further during the cost-of-living crisis. This demand is met with major investments from operators to make their retail propositions more compelling with improvements to pricing, promotions, ranging, and the in-store customer experience.

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Outlook 2022-2027 (£ Billion)

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Outlook 2022-2027 (£ Billion)

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The UK value, discount, variety stores, and general merchandise retail report offers a comprehensive insight into the value, discount, variety stores, and general merchandise retail market in the UK, analyzing the sector, the major players, the main trends, and consumer attitudes, as well as providing market forecasts out to 2027.

Market Size (2022) £46.9 billion
CAGR (2022-2027) >4%
Key Categories ·       Food & Grocery

·       Home

·       Other

·       Electricals

·       Health & Beauty

·       Clothing & Footwear

Key Distribution Channels ·       High Street, Town Centre or In-Town Shopping Centre

·       Retail/Shopping Park

·       Standalone Out of Town Store

·       Out Of Town Shopping Centre and Supermalls

Leading Players ·       Aldi

·       Lidl

·       Argos

·       B&M

·       Home Bargains

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UK Value, Discount, Variety Stores, and General Merchandise Retail Market Dynamics

The cost-of-living squeeze boosts has led to the growing preference for value retailers. Severe pressure on the finances of many households is causing many shoppers to turn to discounters, who are developing loyalty schemes to convert the current boost to demand into a permanent gain. The Lidl Plus scheme for instance is helping to drive spending and purchase frequency from its shoppers while The Original Factory Shop has just introduced Member Prices for both digital and physical card holders.

Though it remains a store-based sector, the online shopping trend has become a significant route to market for value retailers. The market players are making multiple strategies to gain a competitive edge.  For instance, Aldi and Lidl have taken a cautious approach to their online operations, with Aldi stopping delivery of Specialbuys, wines and spirits in 2023. Lidl has also refrained from establishing an online platform in the UK entirely. B&M has also ended home delivery, just one year after launching the service. Argos by contrast has invested in its local fulfillment centres to drive online growth, offering more rapid delivery and click-and-collect services across the UK.

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Segmentation by Category

The UK value, discount, variety stores, and general merchandise retail market is categorized into food & grocery, home, electricals, health & beauty, clothing & footwear, and others. In 2022, the food & grocery category led the market.

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Analysis, by Category 2022(%)

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Analysis, by Category 2022(%)

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UK Value, Discount, Variety Stores, and General Merchandise Retail Market Segmentation by Channel

The key distribution channels in the UK value, discount, variety stores, and general merchandise retail market are high street, town center or in-town shopping center, retail/shopping park, standalone out of town store, and out of town shopping centre and supermalls. In 2022, most consumers in the UK preferred high street, town centre or in-town shopping centre.

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Analysis, by Channel 2022(%)

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Analysis, by Channel 2022(%)

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UK Value, Discount, Variety Stores, and General Merchandise Retail Market - Competitive Landscape

The leading players in the UK value, discount, variety stores, and general merchandise retail market are Aldi, Lidl, Argos, B&M, and Home Bargains among others. Aldi led the market in 2022.

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Analysis, by Retailers 2022(%)

UK Value, Discount, Variety Stores, and General Merchandise Retail Market Analysis, by Retailers 2022(%)

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UK Value, Discount, Variety Stores, and General Merchandise Retail Market Segmentation

  • UK Value, Discount, Variety Stores, and General Merchandise Retail Market Outlook by Category
    • Food & Grocery
    • Home
    • Other
    • Electricals
    • Health & Beauty
    • Clothing & Footwear
  • UK Value, Discount, Variety Stores, and General Merchandise Retail Market Outlook by Distribution Channels
    • High Street, Town Centre or In-Town Shopping Centre
    • Retail/Shopping Park
    • Standalone Out o Town Store
    • Out Of Town Shopping Centre and Supermalls

Key Highlights

  • Food & grocery to drive channel growth as shoppers look to save money on essential spend
  • The home sector to benefit from the need for value but the strongest non-food growth will come from apparel and health & beauty
  • Efficiency and customer focus are key for long-term competitiveness

Reasons to Buy

  • Use our in-depth consumer and market insight to learn about the growth of the value, discount, variety stores, and general merchandise retail in the UK
  • Find out which sectors are growing fastest in the UK value, discount, variety stores, and general merchandise market.
  • Discover which retailers have the greatest market share, and the outlook for named retailers.

Aldi
Amazon
Argos
ASDA
B&M
Bargain Buys
Boots
Dunelm
Flying Tiger Copenhagen
Home Bargains
Iceland
IKEA
John Lewis & Partners
Lidl
Marks & Spencer
Morrisons
Poundland
Poundshop.com
Poundstretcher
Sainsbury's
Savers
Superdrug
Tesco
The Original Factory Shop
The Range
The Works
TK Maxx
Very
Waitrose & Partners
WH Smith
Wickes
Wilko

Table of Contents

Executive summary

KEY TRENDS

Market drivers

Market inhibitors

Key Trends: Cost-of-living crisis boosts demand for value retail

Key Trends: Half of shoppers taking actively trading down in essential sectors

Key Trends: UK shoppers look to discounters for cheaper food and groceries amid cost-of-living crisis

Key Trends: Discounters act to maintain advantage gained from cost-of-living crisis

Key Trends: Online shopping

Key Trends: Improving public opinion by addressing ESG issues

Strategies for Success

MARKET SIZE AND FORECASTS 2022-2027

UK Value, Discount, Variety Stores and General Merchandise retail market, 2017, 2022 & 2027

UK Value, Discount, Variety Stores and General Merchandise retail market, five-year growth 2016-2026

UK Value, Discount, Variety Stores and General Merchandise retail market, online and offline

UK Value, Discount, Variety Stores and General Merchandise retail market size, 2017-2027

CATEGORY PERFORMANCE AND FORECASTS 2022-2027

Key category trends

UK Value, Discount, Variety Stores and General Merchandise retail categories

UK Value, Discount, Variety Stores and General Merchandise retail market by category %, 2017-2027

UK Value, Discount, Variety Stores and General Merchandise retail category segment value and forecast, 2017, 2022 & 2027

COMPETITIVE LANDSCAPE: RETAILER USAGE

UK Market shares of top 10 Value, Discount, Variety Stores and General Merchandise retailers, 2021-2022

Top 10 Value, Discount, Variety Stores and General Merchandise retail retailers, 2020-2022

UK Value, Discount, Variety Stores and General Merchandise retailers Retailer Prospects

CONSUMERS

Key consumer trends

UK Value, Discount, Variety Stores and General Merchandise Retailers’ Penetration & Profile, 2022

UK Value, Discount, Variety Stores and General Merchandise Category Penetration, 2022

UK Value, Discount, Variety Stores and General Merchandise Channel Usage, 2022

UK Value, Discount, Variety Stores and General Merchandise Usage Frequency, 2022

UK Value, Discount, Variety Stores and General Merchandise Drivers 2022

UK Value, Discount, Variety Stores and General Merchandise Retailer Usage, 2022

How UK consumers expect their shopping habits at discounters to change, 2022

Why consumer spend has increased at the discounters compared to 12 months ago, 2022

Why consumer did not shop at a discounter store in the last 12 months, 2022

UK Value, Discount, Variety Stores and General Merchandise Statements, 2022

Interest in Aldi and Lidl, 2022

Aldi shopper consumer behaviour, 2022

Lidl shopper consumer behaviour, 2022

METHODOLOGY, DEFINITIONS AND CONTACTS

Methodology

Definitions

Contact Us

Table

UK retailers online shopping information, 2023

UK Value, Discount, Variety Stores and General Merchandise retail category segment value and forecast, 2017, 2022 & 2027

Top 10 UK Value, Discount, Variety Stores and General Merchandise retail retailers, 2020-2022

Retailer Prospects in the UK Value, Discount, Variety Stores and General Merchandise retail

UK Value, Discount, Variety Stores and General Merchandise Category Penetration %, by demographic, 2022

UK Value, Discount, Variety Stores and General Merchandise Channel Usage %, by demographic, 2022

UK Value, Discount, Variety Stores and General Merchandise Drivers %, by demographic, 2022

Figures

UK: Over the next 6 months how do you expect your own personal finances to change, 2023

With the price of goods rising in 2022 and expected to remain high in 2023, how do you think your shopping habits have changed or will change for food, grocery and toiletries, 2023

UK: Which of the following do you expect to be spending more than normal on over the next six months, 2023

UK: Which retailer will you be switching to for your food & grocery shopping (discounters), 2023

UK: Agreement on ESG issues, 2022

UK: Would you consider paying more for products or services that support various causes, 2022

UK Value, Discount, Variety Stores and General Merchandise retail market, GBP bn, 2017, 2022, 2027 & CAGR %

UK Value, Discount, Variety Stores and General Merchandise retail market, five-year growth 2016-2026

UK Value, Discount, Variety Stores and General Merchandise retail market, online and offline, 2017, 2022, 2027

UK Value, Discount, Variety Stores and General Merchandise retail market value GBP bn, 2017-2027

UK Value, Discount, Variety Stores and General Merchandise retail market growth %, 2017-2027

UK Value, Discount, Variety Stores and General Merchandise retail categories by value GBP m, 2022 & 2027

UK Value, Discount, Variety Stores and General Merchandise retail categories by value growth %, CAGR 2022–2027

UK Value, Discount, Variety Stores and General Merchandise retail market by category %, 2017-2027

Market shares of top 10 UK Value, Discount, Variety Stores and General Merchandise retailers, 2021-2022

UK Value, Discount, Variety Stores and General Merchandise Shopper Penetration %, 2022

UK Value, Discount, Variety Stores and General Merchandise Shopper Profile %, 2022

UK Value, Discount, Variety Stores and General Merchandise Category Penetration %, 2022

UK Value, Discount, Variety Stores and General Merchandise Channel Usage %, 2022

UK Value, Discount, Variety Stores and General Merchandise Usage Frequency %, 2022

UK Value, Discount, Variety Stores and General Merchandise Drivers %, 2022

Top 10 UK Value, Discount, Variety Stores and General Merchandise among consumers %, 2022

How UK consumers expect their shopping habits at discounters to change %, 2022

Why consumer spend has increased at the discounters compared to 12 months ago %, 2022

Why consumer did not shop at a discounter store in the last 12 months %, 2022

UK Value, Discount, Variety Stores and General Merchandise Statements, 2022

Interest in switching to Aldi and Lidl %, 2022

When did consumers start shopping at Aldi %, 2022

Main categories that consumers shop for at Aldi %, 2022

When did consumers start shopping at Lidl %, 2022

Main categories that consumers shop for at Lidl %, 2022

Frequently asked questions

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