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Great Wall Motor Co Ltd – Risk Profile

Great Wall Motor Co Ltd (Great Wall Motor) has a moderate risk profile based on our proprietary risk assessment of vehicle manufacturing sector in the automotive industry. Country and financial risk pillars strengthened the overall risk score of the company. A strong market position in China and operational efficiency are the company’s major strengths, even as trade receivables remain a cause for concern. 

About the Company

Great Wall Motor manufactures and sells automobiles and automotive parts and components. The company offers passenger cars, sport utility vehicles (SUVs), and pick-up trucks under the Haval, Wey, ORA, and Great Wall brands. Its product range comprises WEY VV6, Great Wall POER, Haval H6, Haval Da Gou, TANK WEY 300, ORA Bai Mao, and ORA Hao Mao. It also provides other services such as automobile finance, automobile insurance brokerage services, car rental services, used car business, recycling of used cars, and ride-sharing services.

Great Wall Motor is one of the leaders in the automotive industry, reported revenue of $21.14 billion in the financial year 2021 (FY2021), an annual growth of 41.26%. Net income also grew by 34.23% in FY2021.

Risk Pillars

Our proprietary risk assessment uses a combination of four risk pillars – Country, Industry, Operational, and Financial. The risk scores are based on a scale of 1 to 5, 1 being the lowest risk and 5 being the highest.

Great Wall Motor’s country and financial risk pillars fare better than the sector average, resulting in an overall risk score in line with the sector average. Companies like Subaru, Hero Motor Corp, Porsche, and Geely are the leaders in the sector.

Country Risk:

Headquartered in China, the company has a business presence in Europe, Asia, North America, Oceania, the Middle East, and Africa. However, nearly 93.5% of its revenue is generated from China, resulting in a country risk score of 4.00. The geographical concentration of the company’s revenues increases its business risks by exposing it to the economic and geopolitical risks associated with the country. It could affect the demand for its products or disrupt the supply chain and restrict its market share and growth opportunities in the future.

Industry Risk:

The company’s primary exposure is to the vehicle manufacturing sector. Strong revenue growth characterizes the vehicle manufacturing sector, but low-profit margins and higher cyclicity hinder the sectors, resulting in an average industry score of 3.00.

Operational Risk:

Great Wall Motor has an operational risk score of 2.99, in line with the sector average. The company is one of China’s largest utility vehicles (SUVs) and pick-up truck manufacturers. It has crossed the one million sales volume mark for the five consecutive years. However, compared to its peers, its scale of operations remains modest. A healthy average profit per vehicle and inventory turnover ratio boost the operational efficiency pillar.

Financial Risk:

The company has a financial risk score of 3.33, above the sector average. However, the company’s increasing trade receivables could affect its competitive and profitability position. The increase of receivables and the failure of any new or existing customers to meet their payment obligations under the credit terms granted would deteriorate the company’s working capital materially and adversely affect business, financial position, liquidity, and results of operations.

About our Methodology:

GlobalData risk scorecard for a sector provides the analysis of various risks a company is vulnerable to. Our risk framework comprises four pillars – country, industry, operational and financial. The country risk for an entity signifies the risk of operating in a particular country. GlobalData’s proprietary country risk assessment framework is used to calculate the risk for individual countries. Industry risk is an integral part of risk analysis, and it implies the riskiness and stability of the industries in which a company operates. The operational and financial risk profile comprises a company’s risk and return potential based on its key operational and financial metrics. Our scores are based on an average of the latest three fiscal year data.

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