3 views left Get unlimited views with a free account

Subscribe to GlobalData Explorer

Take your business to the next level. Explore the latest trends and actionable insights to inform business strategy and pinpoint opportunities and risks.

Market volume of Beer Segment in Japan, 2022 - 2030 (million litres)

Industry: Consumer
Current: Market Sizing & Shares

The Beer Segment in Japan registered a Market volume of 4,882.64 million litres in 2025
The indicator recorded a historical decline (CAGR) of 1.23% between 2022 to 2025, and is expected to decline by...
GlobalData projects the indicator to decline at a CAGR of...

Market volume of Beer Segment in Japan, 2022 - 2030 (million litres)

View as table

Unlock Forecasts and Access to 55 Million Statistics for >20 Industries, for $700 a month

Buy now Ask for demo

The beer & cider market consists of the retail sale of beer and cider. The beer segment consists of ale, dark beer, lager, stout, flavored beer, wheat beer, beer mixes and seasonal beer. The cider segment consists of apple cider, flavored cider, pear cider and seasonal cider.

Impact of COVID-19 on the beer and cider segment in Japan

The Japanese beer & cider market registered a weak growth during the period. The growth of the market is expected to decelerate over the forecast period. Increasing trend of health consciousness among consumers impacted the growth of the market in the review period. However, the rising trend for craft beer among young consumers is boosting the beer & cider market. Additionally, breweries are increasingly using healthy ingredients in new variants to attract huge customer base.

Who are the leading players in the Japanese beer & cider market?

Japan based multinational Asahi Group is the leading player in the Japanese beer & cider market, accounting for a significant percentage of the market volume in 2019 and is expected to retain its lead position in the coming years. Japan based multinational Kirin Group is the second leading player in the Japanese beer & cider market, accounting for a fair percentage of the market volume in 2019. Japan based multinational Suntory Holdings is the third leading player in the Japanese beer & cider market, accounting for a good percentage of the market volume in 2019.

What are the most popular brands in the market?

Asahi Super Dry, which is owned by Asahi Group, is the most popular brand in the Japanese beer & cider market. Furthermore, Kirin Nodogoshi Nama and Kirin Ichiban Shibori (both owned by Kirin Group) are also top brands of the sector.