The Per capita expenditure on Beer segment in France reached USD 253.37 in 2025
The indicator recorded a historical growth (CAGR) of 5.04% between 2022 to 2025, and is expected to decline by...
GlobalData projects the indicator to decline at a CAGR of...
Beer segment in France
The beer & cider market consists of the retail sale of beer and cider. The beer segment consists of ale, dark beer, lager, stout, flavored beer, wheat beer, beer mixes, and seasonal beer. The cider segment consists of apple cider, flavored cider, pear cider, and seasonal cider. The market is valued according to the retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2019 exchange rates.
The French beer & cider market registered weak growth during the review period. The growth of the market is expected to decelerate over the forecast period. The French consumers largely prefer consuming wine products rather than beer and cider products, which impacted the growth of the market in the review period. However, French consumers prefer imported premium beer products which is expected to support the growth of beer & cider in the country. Also, beer manufacturers are introducing new products with different flavors to attract a huge customer base.
Category segmentation
The Beer market is categorized into two major segments – Beer and Cider. Beer is the largest segment of the beer & cider market in France.
Competitive landscape
The French beer & cider market has experienced weak value growth and volume growth in recent years. Heineken is the leading player in the sector in volume terms, while Carlsberg Group and AB InBev accounted for the second and third largest volume shares, respectively, in 2019. Moreover, Carlsberg Group showed the highest increase in market share during 2015-2019.
Market distribution
Hypermarkets & Supermarkets form the leading distribution channel in the French beer & cider market.
Who are the leading players?
AB InBev UK Ltd (AB InBev), a subsidiary of Anheuser-Busch InBev NVSA, is a manufacturer and distributor of alcoholic beverages. The company offers beer, ales, ciders, stouts, bitters, and lagers. The company markets alcoholic products under the brands of Budweiser, Corona, Stella Artois, and Beck’s, alongside Leffe, Bud Light, Skol, Brahma, Hoegaarden, Antarctica, Quilmes, Michelob Ultra, Harbin, Sedrin, Klinskoye, Sibirskaya Korona, Chernigivske, Hasseroder, and Jupiler. AB InBev serves pubs, clubs, bars, restaurants, hotels, and entertainment venues. The company sells its products through off-licenses, cash and carry outlets, wholesalers, and supermarkets. The company operates breweries in Luton, Magor, and Samlesbury, the UK. AB InBev is headquartered in London, Greater London, the UK.
Carlsberg A/S (Carlsberg) is a beer manufacturing company. The company also produces soft drinks and other beverage products. It markets products under Carlsberg, Kronenbourg, Ringnes, 1664, Grimbergen, Baltika, Alavaria, Aldaris, Okacim, Somersby, Tuborg and Lvivske brand names. The company’s major subsidiaries include Carlsberg Denmark A/S, Carlsberg Sverige AB, Carlsberg Bulgaria AD, Baltika Breweries LLC, and Carlsberg Brewery Hong Kong Ltd. It also handles the duty-free and travel retail business among various operators in airports, airlines, ferry lines, border trade, and more. It has a business presence in Western Europe, Eastern Europe, and Asia. The company is headquartered in Copenhagen, Denmark.
HEINEKEN USA Incorporated (HEINEKEN USA), is a subsidiary of Heineken NV, an upscale beer importer, and distributor. Its product portfolio includes alcoholic beverages including beer, cider, lager, and ale. The company imports markets and sells a portfolio of international beer brands including Heineken Lager, Heineken Light, Heineken Premium Light, Amstel Light, Newcastle Brown Ale, and Strongbow, to bars, stores, and restaurants around the US. HEINEKEN USA is also a legal importer of Mexican beer brands including Dos Equis, Tecate, Sol, Indio, Carta Blanca, and Bohemia. The company offers products under various brands including Red Stripe, Tiger, Birra Moretti, Affligem, Murphy's Stout, Prestige, Sagres, and Mort Subsite. HEINEKEN USA is headquartered in White Plains, New York, the US.
Switzerland
United States of America
France
Netherlands
United States of America
China
China
South Korea
China
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