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The Market value (retail sales value) of Make-Up Industry in United States of America (2017 - 2025, USD Millions)

  • The Market value (retail sales value) of Make-Up Industry in United States of America attained a value of USD 12,385.93 Millions in 2020

  • The Industry recorded a historical decline (CAGR) of 2.37% between 2017 to 2020, and is expected to decline by ...

  • GlobalData projects the Industry to grow at a CAGR of ...

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The Market value (retail sales value) of Make-Up Industry in United States of America (2017 - 2025, USD Millions)

Published: Oct 2021
Source: GlobalData

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The market value of the global make-up industry has steadily been growing since 2017 but posted a sharp decline in 2020. 

L'Oreal S.A., The Estee Lauder Companies Inc., Shiseido Company, Limited, and Coty, Inc. held the top four leading market positions in the global make-up industry in 2020 and they cumulatively held a major part of the market share in terms of value. 

Maybelline, L`Oreal Paris, M.A.C., and Lancome were the leading brands in the make-up industry.

Make-up constitutes different cosmetics categories such as Eye, Face, Lip, and Nail make-up.

L'Oreal S.A. leads the global make-up industry in 2020 

L'Oreal S.A. was the leading company in the global make-up market (by value) in 2020, with more than 20 brands under its trademark. Maybelline brand was the biggest contributor to the company’s global make-up sales. L`Oreal Paris, Lancome, Yves Saint Laurent, and Urban Decay are some of the other major make-up brands offered under L'Oreal S.A.

The Estee Lauder Companies Inc. ranked second in the global make-up industry

The Estee Lauder Companies Inc. was the second largest company in the global make-up market in 2020. M.A.C., Clinique, Estee Lauder, Bobbi Brown, and Smashbox were among some of the key brands tending the global make-up needs under The Estee Lauder Companies Inc, with a bigger chunk of the make-up items sale (by value) coming from its flagship brand M.A.C.

The other leading market positions in the global make-up market were held by Shiseido Company, Limited, and Coty, Inc.

Shiseido Company, Limited, and Coty, Inc. were some of the other prominent companies in the global make-up market, owning brands such as Shiseido, and Covergirl.

Market Fragmentation: L'Oreal S.A. accounted for about a fifth of the market share in the global make-up market.

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