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Volume of Food category products packaged in Foil made from Flexible Packaging in United States of America (2020 - 2027, million pack units)

  • The Volume of Food category products packaged in Foil made from Flexible Packaging in United States of America attained a value of 756.28 million pack units in 2023

  • The indicator recorded a historical growth (CAGR) of 1.52% between 2020 to 2023, and is expected to grow by ...

  • GlobalData projects the indicator to grow at a CAGR of ...

Volume of Food category products packaged in Foil made from Flexible Packaging in United States of America (2020 - 2027, million pack units)

Published: Mar 2024
Source: GlobalData

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The packaging industry in the US is characterized by its strong use in the food industry. In the food industry, flexible packaging is the most used pack material, followed by rigid plastics in the same year. The demand for flexible packaging in food products is mostly attributed to its high consumption in bakery & cereals, savory snacks and confectionery sectors, wherein consumers tend to look for products that offer convenience (zip locks, re-sealable seals, light weight, cost efficient and easy to carry).

Flexible packaging is extensively used in the food industry on account of its flexibility, low cost and light weight. This pack material is more economical, and moldable as per specifications as well as chemically resistant. Food products such as bakery & cereals will account for a major market size in the coming years, followed by savory snacks within flexible packaging. Owing to flexible packaging’s convenience benefits, it also find extensive usage in categories within non-alcoholic beverages industry, such as fruit powder, still drinks, and Iced/RTD tea drinks.

Key Drivers

Convenience and portability are the key drivers in the use of flexible packaging pack material in the food industry. Busy lifestyle along with increased on-the-go consumption is driving growth in this pack type.

Flexible packaging - Innovative Packaging

Starkist Creations Microwavables Tuna Salad comes in a plastic pouch that can be heated in the microwave for 30 seconds and eaten straight out of the bag for a comfortable meal on -the -go. The slogan "Tear. Heat. Go" underlines the ease of preparation. In addition, a 3 cm section of each side seal is widened to create a "cold touch" point for handling after microwaving.

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