The Tourism employment in Foodservice segment in India, registered a value of USD 1,243.99 million in 2021
The indicator recorded a historical decline (CAGR) of 3.00% between 2018 to 2021, and is expected to grow by ...
GlobalData projects the indicator to grow ...
Tourism employment in Foodservice segment in India witnessed significant decline in 2020 and 2021.
The travel and tourism industry consists of revenues generated by passenger airlines, passenger rail, foodservice, hotels and motels, travel intermediaries, casinos, and the gaming market.
Food service is valued according to total sales of all food and drink (soft and alcoholic) in or through accommodation outlets, pubs, clubs, bars, full-service restaurants, quick-service restaurants and fast food, and others.
Category segmentation
Foodservice is one of the the largest segment of the travel & tourism industry in India, accounting for a significant percentage of the industry's total value.
Factors that affect the foodservice industry in India
Food service is not essential to buyers, eating out is a leisure experience that can be avoided in difficult financial times. This means that price has a strong effect on demand and many restaurants and cafes will offer deals and discounts at off-peak times to attract customers who would not necessarily be drawn in at a full price. Other tactics that foodservice players use include limited-time menu items and loyalty schemes through which they offer a reward for repeat custom. Large players in the foodservice industry invest heavily in brand-building, particularly in the low- and medium-price segments. Leading players such as Subway, KFC, and McDonald’s harness strong brand recognition.
Who are the leading players in the foodservice industry?
The leading player in the Indian food service industry is US multinational fast-food chain Domino’s Pizza. It provides pizza delivery and carryout services as well as dine-in services through its restaurants.
Yum! Brands operate as a leading player in this industry through its KFC, Pizza Hut, and Taco Bell brands. It was not until 2004 that the chain expanded outside of Bangalore
McDonald’s is a leading player in the Indian foodservice industry. The company’s operations in India are split between north/east and south/west, with both operated through joint ventures. McDonald’s has faced numerous issues with its joint venture in the north/east segment, which has significantly hindered the growth of the company in India.
Coffee Day Enterprises operates through four brands, namely Café Coffee Day, The Lounge, The Square, and Value Express.
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