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Sector Analysis
Consumer and Market Insights: Personal Hygiene Market in Brazil
Of the three categories analyzed, Anti-Perspirants & Deodorants will be the largest as well as fastest growing value category, registering a CAGR of 17.4% during 2015-2020 Soaps witnessed higher consumption amongst Kids Hypermarkets & Supermarkets is the leading distribution channel accounting for more than half of distribution share in the Personal Hygiene market The Personal Hygiene market in Brazil is competitive and is led by market players such as Unilever PLC and Colgate-Palmolive GmbH