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Thematic Analysis
FDI Trends in LATAM (2025)
Foreign Direct Investment (FDI) in the Latin American (LATAM) region is projected to increase in 2025, sculpted by commodity demand, competing US-Chinese investments, and expanded bilateral trade agreements conductive of FDI inflows. According to GlobalData’s FDI database, opened Greenfield FDI projects are projected to increase by ~1.8% in 2025, preceding consecutive years of growth in 2022, 2023 and 2024. Bucking the global trend, Foreign Direct Investment (FDI) in the Latin American (LATAM) region is projected to increase in 2025, sculpted...
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Product Insights
The Business of the Saudi Pro League 2025-26
Why Does the Saudi Pro League Matter? The Saudi Pro League has become an increasingly prominent force in global football, attracting attention through its commercial partnerships, media strategy, and competing teams. Understanding how the league generates commercial revenue—and how individual clubs build their own sponsorship and audience profiles—is important for brands, broadcasters, investors, and sports industry stakeholders. The 2025–26 season marks the start of a new media rights cycle with a digital-first strategy. League sponsorship is valued at $80.13 million...
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Product Insights
The Business of the Bundesliga 2025-26
The "Business of the Bundesliga 2025-26" report is part of the GlobalData's 'Business of' series of sport competition profiles. The report takes a deep dive into the highest division of German soccer, a league regarded as the best in the world. The report explores the biggest rights across the league, specifically looking at the main media and sponsorship rights attached, as well the biggest sponsorship rights and annual values of the 18 competing teams. The report also looks at market...
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Product Insights
The Business of Major European Soccer Front-of-Shirt Markets 2025-26
Understand the Business of Front-of-Shirt Sponsorship in European Soccer Front-of-shirt sponsorship remains one of the most valuable commercial assets in European soccer. This report provides a deep dive into the highest divisions across ten major European leagues, analysing the evolving sponsorship landscape at both domestic and continental levels. From leading brands to dominant leagues, it highlights where the money is flowing and how partnerships are shaping the business of the sport. Report Value Proposition – Why This Matters for You...
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Product Insights
The Business of Major European Soccer Kit Supplier Markets 2025-26
Understand the Business of Soccer Kit Supplier Markets Kit sponsorship and supplier deals are a core revenue stream in European soccer, shaping both club finances and brand visibility. This report provides a deep dive into the kit supplier landscape across ten major European leagues. It highlights how brands compete at both domestic and continental levels. Moreover, it offers a clear view of how the market has evolved since the 2020/21 season, helping you track long-term trends. Report Value Proposition –...
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Sector Analysis
Sponsorship Sector Report - Automotive EMEA 2025
This report provides an overview of the automotive sector across the EMEA region. It explores all the main active brands in the sector as well as details the movement in the sector over the last few years in the sports sponsorship industry. Changing Landscape: Automotive brands’ sports sponsorship investment has seen an overall decline since 2020, mainly due to rising car prices and shifting consumer preferences toward older vehicles, reducing demand and sponsorship impact. Leading Sport: Soccer dominates automotive sponsorship...
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Thematic Analysis
FDI Trends in the Middle East (2025)
Following a period of significant Foreign Direct Investment (FDI) growth from 2019 to 2023, the inflow of FDI into the Middle East (ME) has slowed down due to risk premiums affecting investor confidence. Capital market reforms, eased equity caps, and limited FDI screening adopted by the likes of Saudi Arabia and the UAE have made material differences to making nations more compatible with global markets. Still, FDI projects opened in the ME region declined by 10.6% YoY in 2024, according...
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Product Insights
The Business of Women's Super League (WSL) 2025/26
The "Business of Women's Super League (WSL) 2025/26" report is part of the GlobalData's 'Business of' series of sport competition profiles. The report takes a deep dive into the soccer league in England. The report explores the broadcast rights linked to the competition and its participating teams. Specifically, it looks at the main media and sponsorship rights for the league, as well as the kit supplier, front-of-shirt, and sleeve sponsorship partnerships across all 12 competing teams. The report also looks...
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Product Insights
The Business of Ligue 1 2025/26
The "Business of Ligue 1 2025" report is part of the GlobalData's 'Business of' series of sport competition profiles. The report takes a deep dive into the soccer league in France. The report explores the broadcast rights linked to the competition and its participating teams. Specifically, it looks at the main media and sponsorship rights for the league, as well as the kit supplier, front-of-shirt, and sleeve sponsorship partnerships across all 18 competing teams. The report also looks at the...
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Sector Analysis
Sponsorship Sector Report - Alcoholic Beverages - APAC 2025
This report provides an overview of the alcoholic beverages sector across the APAC region globally. It explores all the main active brands in the sector as well as details the movement in the sector over the last few years in the sports sponsorship industry. Australian Football accounts for the largest share of annual sponsorship revenue in the region. Although soccer comprises the largest number of sponsorship agreements by deal volume, it contributes only $12.89 million to the region’s estimated sponsorship...
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