Aviva – Enterprise Tech Ecosystem Series

Pages: 30 Published: November 22, 2022 Report Code: GDFS0668CA

Aviva has been focusing on data-led innovation as a part of its digital transformation strategies. The annual ICT spending of Aviva was estimated at $1.9 billion in 2022. A major share of this spending is earmarked for acquiring software, hardware, and consulting from vendors. Aviva is a multinational insurance and financial services group offering a range of insurance, investment, and retirement solutions to individual and business customers.

The Aviva Digital Transformation Strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. The information included in these reports is sourced from a mix of our very own internal database and authentic secondary research links such as the company’s annual report, presentations, press releases etc. The report covers an overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, investments, acquisitions, ICT spending among others.

Digital Transformation Strategies

Aviva utilizes data and analytics to better understand its customers. The company has collaborated with the University of Cambridge to revolutionize the insurance business through the use of data science. Aviva also plans to use analytics to derive key insights from the consumer data it captures, to provide personalized recommendations and services. In 2018, Aviva launched Aviva Quantum, a data science team that will help the company understand consumer behaviors as well as identify opportunities and issues in the insurance industry. Leveraging data science, Aviva also aims to improve understanding of risks, drive more accurate pricing, and ensure fraud prevention.

To gain more insights on the digital transformation strategies and initiatives of Aviva, download a free report sample

Aviva Technology Theme Focus

Aviva is utilizing a number of emerging technologies including artificial intelligence, big data, blockchain, cloud computing, and IoT to improve operational efficiency and enhance digital capabilities.

Aviva Technology Focus

Aviva Technology Focus

To know about other technology themes under focus for the company, download a free report sample

Aviva Technology Initiatives

Aviva has been involved in several strategic technology partnerships and collaborations, technology developments and rollouts, acquisitions, and technology investments over the past few years.

For instance, Aviva has deployed causaLens’ Causal AI technology to automatically extract significant causal insights from financial data and increase the profitability of its trading strategies. Causal AI is capable of understanding cause and effect, intuitively combining human knowledge, designing optimal interventions, and imagining counterfactual scenarios, all of which aid strategy and decision-making. Furthermore, it outperforms current machine learning technology in traditional prediction tests, having been shown to react three times faster to new market conditions.

For more insights on other technology initiatives of Aviva, download a free report sample

Aviva ICT Spend by Function

  • Communications
  • Data center
  • Network
  • Application
  • End-user computing
  • Service desk
  • Management

Aviva ICT Spend by Function, 2022

Aviva ICT Spend by Function, 2022

For more insights on ICT spending by function, download a free report sample

Aviva ICT Spend by Channel

  • Internal development and maintenance
  • Technology vendors (direct)
  • Local resellers
  • Telcos
  • ICT services providers/Consulting firms
  • Specialist outsourcers
  • Systems integrators

Aviva ICT Spend by Channel, 2022

Aviva ICT Spend by Channel, 2022For more insights on ICT spending by channel, download a free report sample

Aviva External ICT Spend by Segment

  • ICT services
  • Software (including Cloud SaaS)
  • Hardware (including Cloud Iaas)
  • Network and communications
  • Consulting
  • Others

Aviva External ICT Spend by Segment, 2022

Aviva External ICT Spend by Segment, 2022For more insights on external ICT spending by segment, download a free report sample

Aviva Digital Transformation Strategies Overview

Total ICT Spending 2022 $1.9 billion
ICT Spend by Function Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management
ICT Spend by Channel Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators
External ICT Spend by Segment ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others
Technology Theme Focus Artificial Intelligence, Big Data, Blockchain, Cloud Computing and IoT

This report provides:

  • Insight into Aviva’s technology activities.
  • Insights of its digital transformation strategies and technology center & innovation program.
  • Overview of technology initiatives covering partnerships, investments, and acquisitions.
  • Insights on each technology initiative including technology theme, objective, and benefits.
  • Details of estimated ICT budgets and major ICT contracts. 


– Aviva has adopted a digital-first strategy. The company’s online and mobile app, MyAviva, provides customers with access to all products through a single interface and allows them to easily make changes to their policies. The platform also provides automated preapproved quotes without users needing to provide answers to questions.

– Aviva utilizes data and analytics to better understand its customers. The company has collaborated with the University of Cambridge to revolutionize insurance business through the use of data science.

– Aviva has signed strategic partnerships with various companies (including Tencent, Amazon, and Sesame Bankhall Group) in order to gain access to advanced technologies that can help the group digitally transform its business and improve customer service.

Reasons to Buy

  • Gain insights into Aviva’s technology operations.
  • Gain insights into its technology strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into its various partnerships, investments, and acquisitions.

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Table of Contents

Table of Contents


Digital Transformation Strategy

Technology Centers and Innovation Programs

Technology Focus

Technology Initiatives

Venture Arm: Aviva Ventures



Partnership, Investment, and Acquisition Network Map

ICT Budget and Contracts

Key Executives

About GlobalData

Frequently Asked Questions

The annual ICT spending of Aviva was estimated at $1.9 billion in 2022.

The key ICT spending categories by function for Aviva are communications, data center, network, application, end-user computing, ICT service desk, and management.

The key ICT spending categories by channel for Aviva are internal development and maintenance, technology vendors (direct), local resellers, telcos, ICT services providers/consulting firms, specialist outsourcers, and systems integrators.

The key external ICT spending categories by segment for Aviva are ICT services, software (including cloud SaaS), hardware (including cloud IaaS), network and communications, consulting, and others.

The key technological theme in focus for Aviva are artificial intelligence, big data, blockchain, cloud computing and IoT.


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