Country Profile: Syrups & Spreads in Italy

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The Italian syrups & spreads sector is led by the sweet spread category in value terms in 2018. The syrups category is expected to register the fastest growth in both value and volume terms during 2018–2023. Hypermarkets & supermarkets is the leading channel for the distribution of syrups & spreads products in the country. Health & wellness attributes such as ‘naturally healthy’ and consumer benefits such as ‘general wellbeing’ are expected to contribute the most to the growth of the health & wellness market. Ferrero, Rigoni Di Asiago Spa and Valsoia Spa are the top three companies in the sector.

GlobalData’s Country Profile report on the Syrups & Spreads sector in Imdia provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.


– The Italian syrups & spreads sector is expected to grow at a CAGR of 3.2% by value during 2018–2023

– Sweet spreads is the largest category in value terms in the Italian syrups & spreads sector

– The syrups category is expected to register the fastest growth in both value and volume terms during 2018–2023

– Hypermarkets & supermarkets is the largest distribution channel

– Ferrero, Rigoni Di Asiago Spa and Valsoia Spa are the top three companies in the sector.

– Glass is the most commonly used pack material in the Italian syrups & spreads sector

Reasons to Buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Rigoni Di Asiago Spa
Valsoia Spa
Ambrosoli S.p.A
Zuegg SpA
Hero Group
Sano Bruno`s Enterprises Ltd
Princes Limited
Agro Alimenta
Conserve Italia
Trimarchi Di Villa Machese
La Madia
Marchesi Di San Giuliano

Table of Contents

Table of Contents

Report scope

Executive summary

Italy in the global and regional context

Italy in the global and Western Europe syrups & spreads sector

Italy compared to other leading countries in the Western Europe

Per capita consumption and expenditure – Italy compared to the Western Europe and global levels

Sector analysis – syrups & spreads

Country snapshot – syrups & spreads sector in Italy

Value and volume analysis – syrups & spreads sector in Italy

Degree of trading up/down in the Italian Syrups & Spreads sector

Cross category comparison – value and growth rate

Change in category share by value

Cross category comparison – volume and growth rate

Change in category share by volume

Per capita consumption analysis by category

Category analysis: jams, jellies & preserves

Segment analysis (in value terms): jams, jellies & preserves

Segment analysis (in volume terms): jams, jellies & preserves

Category analysis: molasses

Category analysis: savory spreads

Segment analysis (in value terms): savory spreads

Segment analysis (in volume terms): savory spreads

Category analysis: sweet spreads

Segment analysis (in value terms): sweet spreads

Segment analysis (in volume terms): sweet spreads

Category analysis: syrups

Distribution analysis

Distribution channel share analysis: syrups & spreads

Distribution channel share analysis by category

Competitive landscape

Leading companies (in value and volume terms) in the syrups & spreads sector, 2018

Top 5 companies share by brand (in value terms and volume terms) in the syrups & spreads sector, 2018

Brand shares of top five companies (in value terms and volume terms) by category, 2018

Private label share analysis by category

Growth of private labels compared to branded products

Degree of consolidation/fragmentation by category

Health & wellness

Health & wellness trend analysis

Health & wellness market analysis by product attribute

Health & wellness market analysis by consumer benefit

Category comparison – with health & wellness and without health & wellness claims

Packaging analysis

Pack material

Pack type

Closure type


Demographic analysis

Macroeconomic analysis

Economic summary, labor market trends, and demographic trends

GlobalData country risk index (GCRI)




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