Environmental Trends in Sport – Thematic Intelligence
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Environmental Trends in Sport Report Overview
In 2022, the sports industry generated over $740 million in sponsorship deals from the oil, gas and petrol sectors. Major oil producers are utilizing partnerships with events such as the recent T20 World Cup, Formula One, the 2024 Olympic Games, and the NFL and numerous NFL teams.
The environmental trends in sport thematic report analyzes the impact of environmental pressures on the Sport Sector.
Sponsorship Deal Value (2022) | $740 million |
Major Hiring Themes | · Circular Economy
· Pollution |
Major Countries | · The US
· The UK · Cyprus · Taiwan · Others |
Major Companies | · Adidas
· Allianz · DELTA · Mastercard · Nike · Puma · Visa |
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Environmental Trends in Sport - Major Hiring Themes
Some of the major hiring themes in the environmental trends in sport are circular economy and pollution. Circular economy was the leading hiring theme in the environmental trends in sports in 2022.
Environmental Trends in Sport, Major Hiring Themes
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Environmental Trends in Sport - Major Hiring Countries
The US, the UK, Cyprus, Taiwan and others are the major hiring countries in the environmental trends in sports theme. The US is hiring the most environmental roles in sport followed by the UK.
Environmental Trends in Sport, Major Hiring Countries
For more insights on the hiring countries, download a free report sample
Pressing Environmental Themes in Sports Sector In 2023
Rise in fan awareness of the environmental impact of sporting events and sponsorship greenwashing are expected to have high impact on environmental performance in the sports sector.
Fans are becoming far more aware of the impact of sporting events due to wider campaigns by activists highlighting the issue of climate change. While the hosting of mega events such as the World Cup and the Olympic Games generates billions of dollars of revenue for host nations and cities via construction, the environmental toll of hosting an event can be vast.
The number of brands using sports sponsorship to ‘greenwash’ their reputation continues to grow; with the money these brands can provide to sporting organizations, rightsholders must try and balance their stated commitment to environmental and sustainability issues with their bottom line and need to generate revenue.
Major Companies in Sports Sector
Some of the major companies in the sports sector are Adidas, Allianz, DELTA, Mastercard, Nike, Puma, and Visa.
Adidas commits to achieving net zero emissions by 2050. To reach that target, Adidas will reduce 15% of water consumption at its own facilities and 40% at Tier 2 supplier facilities by 2025. The company also commits to the adoption of renewable energy at strategic Tier 1 and Tier 2 supplier facilities to keep emissions flat.
In 2020, Delta retired more than 200 aircraft and is replacing them with aircraft that are 25% more fuel-efficient. Delta is also set to replace 10% of its jet fuel refined from fossil fuel with sustainable aviation fuel by the end of 2030. Delta collaborated with apparel brand Someone Somewhere to create artisan-made amenity kits.
To know more about the major sports companies, download a free report sample
GlobalData’s thematic scorecard for the sporting federations sector
Our thematic scorecard ranks companies within a sector based on overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.
To know more about the sector scorecard, download a free report sample
Scope
This report provides an overview of world’s climate in 2030. It focuses on the assessment of impact of environmental pressures on the Sport sector.
Key Highlights
Climate change and related themes (including heatwaves, emissions, deforestation, and water shortages) continued to remain in the spotlight in 2022. Financial institutions, businesses, and governments have increased their efforts to align with UN SDGs. We expect this trend to continue in 2023.
Reasons to Buy
The world is moving fast toward an environmental disaster. Governments have been distracted by pandemics, wars, and rising inflation. But consumers – especially young consumers – continue to maintain pressure on businesses to act. CEOs that are too slow to improve their company’s approach to sustainability will see an exodus of customers and a drop in profits far sooner than they ever imagined. Companies who invest in the right themes become success stories; those who miss the big themes end up as failures. ESG is one of the most important themes for 2023.
FIFA
Autobacs Super GT
Columbus Blue Jackets
Madison Square Garden Sports
Saudi Aramco
Petronas
Gildan Activewear
Amer Sports
FC Barcelona
VeganNation
Turkish Airlines
Gigabyte Technology
Ubisoft Entertainment
Australian Communications and Media Authority
Ana Holding
NBA
NHL
MLB
IPC
IOC
UEFA
FIA
PGA Tour
UCI
MLS
ICC
NFL
FEI
ITTF
FIVB
FIBA
FIS
World Rugby
ITF
World Athletics
World Rowing
FINA
FIG
Allianz
Visa
Puma
Delta
Table of Contents
Frequently asked questions
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What was the sponsorship deal value generated by the sports industry from the oil, gas and petrol sectors?
In 2022, the sports industry generated over $740 million in sponsorship deals from the oil, gas and petrol sectors.
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Which are the major hiring themes in the environmental trends in sport?
Some of the major hiring themes in the environmental trends in sport are circular economy and pollution.
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Which is the leading hiring theme in the environmental trends in sport?
Circular economy is the leading hiring theme in the environmental trends in sports.
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Which are the major hiring countries in the environmental trends in sport theme?
The US, the UK, Cyprus, Taiwan and others are the major hiring countries in the environmental trends in sports theme.
-
Which is the leading country hiring the most environmental roles?
The US is hiring the most environmental roles in sport.
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