FIFA World Cup 2022 – Post Event Analysis
FIFA World Cup Post Event Analysis Report Overview
The 2022 FIFA World Cup earnings is estimated to be $755.9 million from tournament sponsors. The FIFA World Cup was broadcasted across the globe, with 236 different broadcasting deals and breaking TV audience records in various countries. In the UK, almost 20 million viewers tuned into the grand final between France and Argentina.
The post-event analysis of the 2022 FIFA World Cup report provides a comprehensive overview of the 2022 FIFA World Cup sponsorship portfolio, broadcasters, prize money, attendance, and ticketing breakdown.
FIFA World Cup Post Event Analysis - Key Broadcasters
The 2022 FIFA World Cup broadcasters across the world include ZDF, ARD, DT, Antenna TV, MTVA, EBU, RAI Sport, NOS, EBU, NRK, TV2, and SVT among others. FIFA has claimed a record-breaking TV figures across multiple markets for the 2022 game. Despite FIFA not releasing this year’s figures yet, the president, Gianni Infantino, revealed his expectation for the 2022 event to hit five billion total viewers.
FIFA World Cup Post Event Analysis - Key Sponsors
The 2022 FIFA World Cup had 32 official sponsors which include Vivo, Wanda, Qatar Airways, Adidas, Coca-Cola, Visa, Hyundai Kia, McDonald, and others. Vivo tops the list in terms of sponsorship deal value.
Vivo: Vivo, a Chinese smartphone brand, ranks as the biggest sponsor on FIFA’s roster for this year’s event. As part of the deal with FIFA, Vivo is promoting the “Give it a Shot” campaign which aims to bring football fans closer, by posting videos or photos with Vivo or football filters using the Vivo campaign’s hashtag, with the randomly chosen winners receiving World Cup or Vivo gifts.
Qatar Airways: Qatar Airways, one of the most luxurious airline brands on the planet, is the second largest sponsor on FIFA’s roster. As FIFA’s official airline, Qatar Airways are offering fans a variety of different package deals. This includes flights, match tickets, and accommodation in Qatar, this is to create an incentive for fans all over the world to visit the small Middle Eastern nation and also promote one of the biggest sporting competitions on earth.
FIFA World Cup Post-Event Market Analysis, by Sponsors
To know more about leading sponsors in the 2022 FIFA World Cup, download a free report sample
FIFA World Cup Post-Event Market Overview
| Sponsorship Revenue | $755.9 million |
| Total Number of Broadcasters | 236 |
| Key Broadcasters | ZDF, ARD, DT, Antenna TV, MTVA, EBU, RAI Sport, NOS, EBU, NRK, TV2, and SVT |
| Total Number of Sponsors | 32 |
| Key Sponsors | Vivo, Wanda, Qatar Airways, Adidas, Coca-Cola, Visa, Hyundai Kia, McDonald, and Others |
Scope
This report provides an overview of the event including a look at the event’s sponsorship portfolio, broadcasters, prize money, attendance, and ticketing. An analysis of the 2022 FIFA World Cup sponsors is included and the estimated annual values for some of these deals. Information regarding some of the events broadcasting and ticketing figures.
Key Highlights
TV audience figures broke new records this year in many different countries. In France, the average TV viewership was 24.1 million for their nation’s final against Argentina, beating the 19.1 million from France’s 2018 final against Croatia. Across the world, FIFA expected approximately five billion people to tune into the event. Alongside this, the event had a total attendance of more than 3,000,000 spectators, the third most in World Cup history.
Regarding sponsorship, the 2022 FIFA World Cup had a total of 32 sponsors, which are worth a total of $755.9 million annually.
Reasons to Buy
For those wanting an in-depth analysis of how the 2022 FIFA World Cup performed, in the sense of both business and popularity.
Key Players
Table of Contents
List of Tables
List of Figures
Frequently Asked Questions
The 2022 FIFA World Cup earnings are estimated to be $755.9 million from tournament sponsors.
The FIFA World Cup had 236 broadcasters in 2022.
The FIFA World Cup had 32 sponsors in 2022.
The key broadcasters of the FIFA World Cup, 2022 are ZDF, ARD, DT, Antenna TV, MTVA, EBU, RAI Sport, NOS, EBU, NRK, TV2, and SVT.
Some of the key sponsors of the FIFA World Cup, 2022 are Vivo, Wanda, Qatar Airways, Adidas, Coca-Cola, Visa, Hyundai Kia, McDonald, and others.
Vivo had the highest annual sponsorship value in the FIFA World Cup, 2022.
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