Business of the French Open 2021 – Property Profile, Sponsorship and Media Landscape

Pages: 47 Published: June 30, 2021 Report Code: GDUKSPC72633

This years tournament has been subject to a number of limitations, these include the number of fans allowed into the stadium, which has cost the organisers an estimated $63.97 million. Despite a range of different kit supplier being linked to the games top seeded players, American brand Nike remains the driving force in tennis, with the highest number of athlete representation across both the men's and women's game. The French tournament stands as the third most popular of the slams on social media, whilst the most followed players continue to show the domination of the four biggest players – Djokovic, Nadal, Federer and Williams.

Scope

This report outlines the entire commercial landscape of the French Open, taking an in-depth look at all the major deals linked to both the overall tournament and the participating athletes. The report looks at the changes in prize money on offer at the tournament in recent years, including a closer look at the drop in overall money offered in the singles over the past two tournaments. A big section is devoted to the impact COVID-19 has had on the tournament, from rules and regulations to lost revenue from missed ticket sales.

Key Highlights

A clear and in-depth breakdown of all concerned deals with the French Open and how they impact on the slams' organisation. Great context offered, with comparisons to previous editions of the tournament and specific details on the impact of the global pandemic and where it could see big losses in 2021.

Reasons to Buy

The report continues GlobalData's individual closer look at the commercial landscape of all tennis Grand Slam competitions, breaking down how the French one has been set up in 2021. The report offers a comprehensive overall picture of how money is generated at the French, including a closer look at the sponsorship deals associated with best players that took part.

Table of Contents

1. Executive Summary

2. Roland Garros Overview

3. RG Prize Money

4. RG Social Media

5. Impact of COVID-19

6. 2021 Ticketing Income

7. Sponsorship Landscape

8. Media Landscape

9. The Players

10. The Top Five Seeds

11. Appendix

List of Tables

2021 Prize Money Table

2021 Ticket Prices Table

Potential Ticket Losses table

Official Partners Tables

Men's & Women's Kit Supplier Tables

List of Figures

Annual Prize Money Graph

Slam social media comparison

32 Men's seeds Social Media Graph

32 Women's seeds Social Media Graph

Impact of COVID-19 figures France

Sponsorship Value Graph

Sponsorship Breakdown Charts

Men's & Women's Kit Supplier Breakdown Charts

Breakdown of Player Nationalities Charts

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