Health and Beauty Market Size, Competitive Landscape, Country Analysis, Distribution Channel, Packaging Formats and Forecast, 2016-2026

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Health and Beauty Market Growth Report Overview

The health & beauty market size was valued at $490.2 billion in 2021 and is expected to achieve a CAGR of more than 4% during 2021-2026. The Asia-Pacific was the largest region in 2021, followed by the Americas. Among all the sectors, make-up and feminine hygiene are set to record the fastest growth, during 2021–26.

The growing consumer awareness about the impact of additives and chemicals on wellbeing is driving the demand for health & beauty products with free-from claims such as cruelty-free, natural, and chemical-free. The launch for products with natural and organic claims will propel the industry’s growth in the coming years.

The health & beauty market research report provides an overview of current sector scenarios in terms of ingredients, manufacturer claims, labeling, and packaging. The analysis also provides a regional overview across five regions – Asia-Pacific, Middle East & Africa, the Americas, Western Europe, and Eastern Europe, highlighting sector size, growth drivers, latest developments, and future challenges for each region.

Health and Beauty Market Outlook, 2021-2026 ($ Billion)

Health and Beauty Market Outlook, 2021-2026 ($ Billion)

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Health and Beauty Market Segmentation by Regions

The key regions in the health & beauty market are Asia-Pacific, the Middle East & Africa, the Americas, Western Europe, and Eastern Europe. Asia-Pacific had the highest market share in the health & beauty market in 2021, followed by the Americas. China was the top health & beauty market across the globe. Among the high-potential countries, the UK led the health & beauty market in 2021, followed by South Korea and Canada.

Asia-Pacific – Asia-Pacific was the largest market for health & beauty in 2021. The rising interest in foreign health & beauty products particularly among the middle-class population in APAC is contributing to the growth of the industry.

The Americas – High participation of women in the workforce in major economies such as Canada, the US, and Chile in 2021 boosted disposable incomes and allowed consumers to spend more on high-quality clean label health & beauty products.

Western Europe – Evolution of consumer lifestyles and preferences, coupled with high disposable income is driving the market for premium cosmetics & toiletries products in the region.

Health and Beauty Market Analysis by Regions, 2021 (%)

Health and Beauty Market Analysis by Regions, 2021 (%)

 

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Health and Beauty Market Segmentation by Category

The key categories in the health & beauty market are skincare, haircare, and personal hygiene, among others. In 2021, skincare remained the largest category in terms of value. Furthermore, consumers’ willingness to enhance skin quality will propel the growth of skincare sector during forecast period.

Health and Beauty Market Analysis by Categories, 2021 (%)

Health and Beauty Market Analysis by Categories, 2021 (%)

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Health and Beauty Market Segmentation by Distribution Channel

The key distribution channels in the health & beauty market are hypermarkets & supermarkets, e-retailers, health & beauty stores, and parapharmacies/drugstores, among others. In 2021, hypermarkets & supermarkets was the leading distribution channel in the health & beauty sector and was followed by e-retailers.

Health and Beauty Market Analysis by Distribution Channel, 2021 (%)

Health and Beauty Market Analysis by Distribution Channel, 2021 (%)

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Health and Beauty Market Segmentation by Packing Material

The key packing materials in the health & beauty market are flexible packaging, rigid plastics, paper & board, and rigid metal, among others. In 2021, flexible packaging was the most used packing material in the health & beauty sector, followed by rigid plastics.

Health and Beauty Market Analysis by Packing Material, 2021 (%)

Health and Beauty Market Analysis by Packing Material, 2021 (%)

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Health and Beauty Market - Competitive Landscape

The leading companies in the health & beauty market are Procter & Gamble, L’Oreal S.A., Unilever, Colgate-Palmolive Company, and Beiersdorf Ag, among others. Procter & Gamble had the highest market share in the health & beauty market in 2021, followed by L’Oréal and Unilever.

Health and Beauty Market Analysis by Companies, 2021 (%)

Health and Beauty Market Analysis by Companies, 2021 (%)

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Health and Beauty Market Report Overview

Market Size (2021) $490.2 billion
CAGR >4%
Forecast Period 2021-2026
Historical Period 2016-2020
Key Regions Asia-Pacific, Middle East & Africa, the Americas, Western Europe, and Eastern Europe
Key Categories Skincare, Haircare, and Personal Hygiene
Key Distribution Channels Hypermarkets & Supermarkets, E-Retailers, Health & Beauty Stores, and Parapharmacies/Drugstores
Key Packing Materials Flexible Packaging, Rigid Plastics, Paper & Board, and Rigid Metal
Leading Companies Procter & Gamble, L’Oreal S.A., Unilever, Colgate-Palmolive Company, and Beiersdorf Ag

Segments Covered in the Report

Health and Beauty Regional Outlook (Value, $ Billion, 2016-2026)

  • Asia-Pacific
  • Middle East & Africa
  • The Americas
  • Western Europe
  • Eastern Europe

Health and Beauty Categories Outlook (Value, $ Billion, 2016-2026)

  • Skincare
  • Haircare
  • Personal Hygiene

Health and Beauty Distribution Channels Outlook (Value, $ Billion, 2016-2026)

  • Hypermarkets & Supermarkets
  • E-Retailers
  • Health & Beauty Stores
  • Parapharmacies/Drugstores

Health and Beauty Packing Materials Outlook (Value, $ Billion, 2016-2026)

  • Flexible Packaging
  • Rigid Plastics
  • Paper & Board
  • Rigid Metal

Scope

This report includes an analysis of the following –

  • Change in consumption: Provides a shift in the consumption of health & beauty at global and regional levels.
  • High-potential countries: Provides risk-reward analysis of the top four high-potential countries in each region based on market assessment, economic development, governance indicators,

    sociodemographic factors, and technological infrastructure.

  • Country and regional analysis: Provides deep-dive analysis of 10 high-potential countries covering value growth during 2021-26, key challenges, consumer demographics, and key trends. It also includes regional analysis covering the future outlook for each region.

  • Competitive landscape: Provides an overview of leading brands at a global and regional level, besides analyzing the product profile, country-level presence, market share, and growth of private labels in each region.
  • Key distribution channels: Provides analysis of the leading distribution channels in the global health & beauty industry in 2021. It covers hypermarkets & supermarkets, e-retailers, health & beauty stores, parapharmacies/drugstores, convenience stores, department stores, direct sellers, chemists/pharmacies, cash & carries & warehouse clubs, “dollar stores”, variety stores & general merchandise retailers, and others.
  • Preferred packaging formats*: The report provides percentage share and growth analysis for various pack materials, pack types, closures, and primary outer types based on volume sales of health & beauty.

Reasons to Buy

  • Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also a demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates

Procter & Gamble
L'Oreal S.A.
Unilever
Colgate-Palmolive Company
Beiersdorf Ag
Shiseido Company
Limited
Kao Corporation
Arabian Oud
The Estée Lauder Companies Inc.
Natura &Co

Table of Contents

  • 1. Executive Summary
  • 2. Sector Overview

    • 2.1. Current Scenario and Future Outlook
    • 2.2. Global Health & Beauty Sector Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?
    • 2.3. Regional Health & Beauty Overview – What Are the Growth Factors, Latest Developments, and Future Inhibitors?
    • 2.4. Key Challenges in the Global Health & Beauty Sector

  • 3. Shift in Health & Beauty’s Sectors Consumption Patterns

    • 3.1. Change in Consumption Levels in the Overall Health & Beauty’s Sectors, 2016–26
    • 3.2. Reasons for Shift in Consumption Patterns

  • 4. Identifying High-Potential Countries

    • 4.1. Analysis of 10 Countries on the Basis of Risk–Reward Analysis (Market Assessment, Economic Development,
    • 4.2. Sociodemographic Factors, Governance Indicators, and Technological Infrastructure)

  • 5. Country Deep-Dive Analysis

    • 5.1. High-Potential Country Analysis
    • 5.2. Future Outlook

  • 6. Competitive Landscape

    • 6.1. Leading Companies by Value – Global
    • 6.2. Leading Companies and Brands Share Analysis – Global
    • 6.3. Leading Companies and Brands Share Analysis by Region

  • 7. Competitive Landscape – Market Analysis
  • 8. Market Share of Private Label

    • 8.1. Private Label Share Analysis by Region
    • 8.2. Private Label Share Analysis by Category

  • 9. Key Distribution Channels

    • 9.1. Share of Key Distribution Channels – Global and Regional Level

  • 10. Key Packaging Formats

    • 10.1. Growth Analysis by Key Pack Material and Pack Type
    • 10.2. Growth Analysis by Closure Type and Primary Outer Type

  • 11. Appendix
  • 12. Definitions
  • 13. About GlobalData

Table

List of Tables

Change in consumption levels in the overall health & beauty’s sectors, 2016-26

Change in consumption levels – Asia-Pacific, 2016-26

Change in consumption levels – Middle East & Africa, 2016-26

Change in consumption levels – The Americas, 2016-26

Change in consumption levels – Western Europe, 2016-26

Change in consumption levels – Eastern Europe, 2016-26

Identifying high-potential countries, risk-reward analysis – Asia-Pacific

Identifying high-potential countries, risk-reward analysis – Middle East & Africa

Identifying high-potential countries, risk-reward analysis – The Americas

Identifying high-potential countries, risk-reward analysis – Western Europe

Identifying high-potential countries, risk-reward analysis – Eastern Europe

South Korea: Volume analysis of top seven cities by category (million units), 2021

Indonesia: Volume analysis of top 10 cities by category (million units), 2021

Canada: Volume analysis of top 10 cities by category (million units), 2021

Chile: Volume analysis of top three cities by category (million units), 2021

Sweden: Volume analysis of top four cities by category (million units), 2021

The UK: Volume analysis of top 10 cities by category (million units), 2021

Poland: Volume analysis of top 10 cities by category (million units), 2021

Turkey: Volume analysis of top 10 cities by category (million units), 2021

South Africa: Volume analysis of top seven cities by category (million units), 2021

Company and brand share analysis – Global

Company and brand share analysis – Asia-Pacific

Company and brand share analysis – Middle East & Africa

Company and brand share analysis – The Americas

Company and brand share analysis – Western Europe

Company and brand share analysis – Eastern Europe

Key brands – feminine hygiene, 2021

Key brands – fragrances, 2021

Key brands – haircare, 2021

Key brands – make-up, 2021

Key brands – male toiletries, 2021

Key brands – oral hygiene, 2021

Key brands – personal hygiene, 2021

Key brands – skincare, 2021

Key brands – suncare, 2021

Private label value and share by region, 2016-21

Private label value sales ($ million) and share (%) by category, 2021

Leading distribution channels by region (% share by value), 2021

Figures

List of Figures

Key categories by value and volume, 2016-26 – Global

Key categories by value and volume, 2016-26 – Asia-Pacific

Key categories by value and volume, 2016-26 – Middle East & Africa

Key categories by value and volume, 2016-26 – Americas

Key categories by value and volume, 2016-26 – Western Europe

Key categories by value and volume, 2016-26 – Eastern Europe

South Korea: Category share

South Korea: Volume growth analysis of top seven cities

Indonesia: Category share

Indonesia: Volume growth analysis of top 10 cities

Vietnam: Category share

Canada: Category share

Canada: Volume growth analysis of top 10 cities

Chile: Category share

Chile: Volume growth analysis of top three cities

Sweden: Category share

Sweden: Volume growth analysis of top four cities

UK: Category share

UK: Volume growth analysis of top 10 cities

Poland: Category share

Poland: Volume growth analysis of top 10 cities

Turkey: Category share

Turkey: Volume growth analysis of top 10 cities

South Africa: Category share

South Africa: Volume growth analysis of top eight cities

Leading companies in the global health & beauty sector (% share), 2021

Key pack material volume share (%), 2021

Annual volume growth by pack material (%), 2016-26

Key pack type volume share (%), 2021

Annual volume growth by pack type (%), 2016-26

Key closure type volume share (%), 2021

Annual volume growth by closure type (%), 2016-26

Key primary outer volume share (%), 2021

Annual volume growth by primary outer (%), 2016-26

Change in consumption levels in the overall health & beauty’s sectors, 2016-26

Change in consumption levels – Asia-Pacific, 2016-26

Change in consumption levels – Middle East & Africa, 2016-26

Change in consumption levels – The Americas, 2016-26

Change in consumption levels – Western Europe, 2016-26

Change in consumption levels – Eastern Europe, 2016-26

Identifying high-potential countries, risk-reward analysis – Asia-Pacific

Identifying high-potential countries, risk-reward analysis – Middle East & Africa

Identifying high-potential countries, risk-reward analysis – The Americas

Identifying high-potential countries, risk-reward analysis – Western Europe

Identifying high-potential countries, risk-reward analysis – Eastern Europe

South Korea: Volume analysis of top seven cities by category (million units), 2021

Indonesia: Volume analysis of top 10 cities by category (million units), 2021

Canada: Volume analysis of top 10 cities by category (million units), 2021

Chile: Volume analysis of top three cities by category (million units), 2021

Sweden: Volume analysis of top four cities by category (million units), 2021

The UK: Volume analysis of top 10 cities by category (million units), 2021

Poland: Volume analysis of top 10 cities by category (million units), 2021

Turkey: Volume analysis of top 10 cities by category (million units), 2021

South Africa: Volume analysis of top seven cities by category (million units), 2021

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