Henkel AG & Co – Company Overview and Analysis, 2023 Update

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Henkel AG & Co Company Overview

Henkel AG & Co is a German producer of consumer and industrial products with a presence across all regions globally. It has been actively investing in sustainability, health & wellness, and digitalization themes. This will provide the much-needed impetus to the company’s growth. Concurrently, Henkel should focus on developing its business in other fast-growing regions to boost growth in the foreseeable future.

The company’s active investment in the latest themes will provide the much-needed impetus to the company’s growth. However, the company has stopped its operation in Russia owing to the ongoing Russia-Ukraine armed conflict. This affected raw material prices across the globe, which might hamper the growth of the company.

The “Henkel AG & Co – Company Overview and Analysis, 2023 Update” report is based on market analysis and brand diversification by industry and geography. The report will help in understanding the challenges and opportunities for the company to tap into what is impacting the industry. It also gives access to valuable strategic take-outs to help direct future decision-making and inform new product development.

Key Industries ·       Household products

·       Cosmetics & Toiletries

Key Regions ·       West Europe

·       Asia

·       North America

·       Middle East and North Africa

·       Australasia

·       Africa

·       Latin America

·       East Europe

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Henkel AG & Co Company Analysis by Industries

The major industries in which Henkel AG & Co deals are household products and cosmetics & toiletries. In terms of industry, most of Henkel’s sales were generated from its household products segment in 2021.

According to GlobalData’s forecast, both industries are expected to record healthy growth in the company’s largest revenue-generating region, West Europe. The cosmetics & toiletries industry is projected to record high CAGR in Africa which can present ample growth opportunities for the company over the next five-year period. Household products are also expected to post healthy growth across regions, while Middle East North Africa will see the fastest growth over the forecast period.

Henkel AG & Co Company Analysis by Industries, 2021 (%)

Henkel AG & Co Company Analysis by Industries, 2021 (%)

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Henkel AG & Co Company Analysis by Regions

The major regions in which Henkel AG & Co is concentrated are Asia, North America, West Europe, the Middle East and North Africa, Australasia, Africa, Latin America, and East Europe. West Europe led Henkel AG & Co’s business in terms of brand sales in 2021. Germany, the US, France, and Italy are the key markets for Henkel.

Henkel AG & Co Company Analysis by Regions, 2021 (%)

Henkel AG & Co Company Analysis by Regions, 2021 (%)

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Henkel AG & Co - Top Themes

The major themes in which Henkel AG & Co is investing are sustainability, the Internet of Things (IoT), individualism & expression, mergers & acquisitions, and digitalization.

Internet of Things (IoT): In August 2022, Henkel Adhesive Technologies invested in a Canada-based technology firm, Direct-C Ltd. This investment will help the company to detect hydrocarbon leakage through its sensor technology. This will help save maintenance costs and minimize downtime1.

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Scope

• Wide geographical presence is expected to aid Henkel’s future growth prospects.

• The Middle East and North Africa region will present growth opportunities for household products during 2021–26.

Key Highlights

  • A wide geographical presence is expected to aid Henkel’s future growth prospects.
  • The Middle East and North Africa region will present growth opportunities for household products during 2021-26.

Reasons to Buy

  • Understand the challenges and opportunities for a specific company in order to tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your industry.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Henkel AG & Co

Table of Contents

Henkel AG & Co: Company analysis and key findings as of November 18, 2022

Sales analysis by region and sector: Henkel AG & Co

Macro-economic factors and economic recovery prospects

Forecast for Henkel AG & Co’s regional sectors

Henkel AG & Co.’s 2021 overall exposure

Company overview: Henkel AG & Co

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