ICT investment trends in Spain; Enterprise ICT spending patterns through to the end of 2017
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Spain’s economy is finally recovering from the huge debt crisis and economic slump that hit the world in 2008 and lasted to 2013. With respect to ICT expenditures, the survey finds that Spanish enterprises are eagerly investing in various disruptive technologies such as the Internet of things (IoT) and cloud computing, to gain a competitive edge, and are also modernizing and expanding their traditional sectors and domestic markets for goods and services, in order to gain enterprise agility and reduce time to market.
Scope
• ICT investment trends in Spain presents the findings from a survey of 107 enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Spanish enterprises are currently allocating their ICT budgets across the core areas of enterprise ICT expenditure, including hardware, software, and IT services.
• With regards to enterprises’ investments in core technology areas, the survey depicts that organizations are focusing on hardware expenditure while increasing investments in software, in order to provide a competitive landscape for enterprises to grow, with more agile software infrastructure, enterprise applications, and information management solutions.
• Furthermore, as part of their revival strategy, Spanish enterprises are looking to replenish their resources by investing a large proportion of their overall IT services budget in application services, development, and integration that can unify data, integrate workloads, and provide real-time services to users.
Reasons to Buy
Understand how the Spanish enterprises ICT landscape is set to change in 2016 to prioritize your target market
Comprehend how ICT money are being allocated by Spanish enterprises in specific geographies and size bands to improve your market penetration
Make effective business decisions by recognizing the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting)
Realign your sales initiatives by understanding the current strategic objectives of Spanish enterprises
Enhance your market segmentation with the included, detailed breakdown of opportunities within selected technology categories (IoT, cloud computing, business intelligence, and security products)
Prioritize your focus areas by understanding which factors are influencing Spanish enterprises’ decisions when selecting an ICT provider
Understand the changes in customers’ priorities and identify the business objectives that Spanish enterprises are looking to achieve through their ICT investment strategies.
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