Microsoft Corp. – Digital Transformation Strategies
Microsoft has been focusing on AI-based innovation as a part of its digital transformation strategies. The annual ICT spending of Microsoft was estimated at $11.7 billion in 2022. A major share of this spending is earmarked for acquiring software, hardware, and ICT services from vendors. Microsoft is a technology-based company that develops, licenses, and supports software products, services, and devices, it offers operating systems, server applications, business solution applications, video games, and training and certification services Microsoft.
The Microsoft Digital Transformation Strategies report will act as a reference point to understand a company/competitor’s digital strategy. It will also help in understanding the digital preparedness of the company against its peers. Information included in these reports are sourced from a mix of our very own internal database and authentic secondary research links such as company’s annual report, presentations, press releases etc. The report covers overview of the company, its digital transformation strategies, technology focus areas, technology initiatives, technology introductions, investments, acquisitions, ICT spending among others.
Digital Transformation Strategies
Microsoft is incorporating AI into its software and services to make them more intelligent, user friendly, capable, and efficient. The company established an Artificial Intelligence and Research Group to incorporate AI in many of its products and services, including the Cortana digital assistant, Office 365 Bing search engine, the Azure cloud computing infrastructure, etc. The AI-powered Office 365 applications assist personal users in writing better documents, quickly analyzing data and creating visually attractive presentations, while the AI-powered Azure cloud allows business users to quickly develop apps with cognitive capabilities such as image processing, speech and language processing, data analysis etc.
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Microsoft Technology Theme Focus
Microsoft is utilizing number of emerging technologies including artificial intelligence, big data, blockchain, cloud computing and IoT to improve operational efficiency and diversify product portfolio.
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Microsoft Technology Initiatives
Microsoft has been involved in several strategic technology partnerships and collaborations, technology developments and roll outs, acquisitions, and technology investments over the past few years.
For instance, Microsoft and Darktrace, a developer of machine learning and AI-based cybersecurity solutions, partnered to offer advanced cybersecurity solutions to customers. Under the partnership, Microsoft hosted Darktrace’s Antigena Email on its Azure platform and listed the product on its marketplace. The product is an AI-based cybersecurity solution designed to protect email users from cyber-attacks. Microsoft integrated Darktrace’s AI algorithm in its Defender for Endpoint solution to improve its performance. Microsoft also integrated Darktrace’s algorithm in Azure Sentinel, a security information platform, to improve its cyber threat detection and prevention abilities.
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Microsoft ICT Spend by Function
- Data Center
- Communications
- Network
- Applications
- End-user Computing
- ICT Service Desk
- Management
Microsoft ICT Spend by Function, 2022
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Microsoft ICT Spend by Channel
- Internal development and maintenance
- Technology vendors (direct)
- Local resellers
- Telcos
- ICT services providers/Consulting firms
- Specialist outsourcers
- Systems integrators
Microsoft ICT Spend by Channel, 2022
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Microsoft External ICT Spend by Segment
- ICT services
- Software (including Cloud SaaS)
- Hardware (including Cloud Iaas)
- Network and communications
- Consulting
- Others
Microsoft External ICT Spend by Segment, 2022
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Microsoft Digital Transformation Strategies Overview
| Total ICT Spending 2022 | $11.7 billion |
| ICT Spend by Function | Communications, Data Center, Network, Application, End-User Computing, Service Desk, and Management |
| ICT Spend by Channel | Internal Development and Maintenance, Technology Vendors (Direct), Local Resellers, Telcos, ICT Services Providers/Consulting Firms, Specialist Outsourcers, and Systems integrators |
| External ICT Spend by Segment | ICT services, Software (including Cloud SaaS), Hardware (including Cloud Iaas), Network and communications, Consulting, and Others |
| Technology Theme Focus | Artificial Intelligence, Big Bata, Blockchain, Cloud Computing and IoT |
This report provides:
- Insight into Microsoft’s technology activities.
- Insights of its digital transformation strategies and technology center & innovation program.
- Overview of technology initiatives covering partnerships, investments, and acquisitions.
- Insights on each technology initiative including technology theme, objective, and benefits.
- Details of estimated ICT budgets and major ICT contracts.
Reasons to Buy
- Gain insights into Microsoft’s technology operations.
- Gain insights into its technology strategies and innovation initiatives.
- Gain insights into its technology themes under focus.
- Gain insights into its various partnerships, investments, and acquisitions.
Key Players
Table of Contents
Frequently Asked Questions
The annual ICT spending of Microsoft was estimated at $11.7 billion in 2022.
The key ICT spending categories by function for Microsoft are communications, data center, network, application, end-user computing, service desk, and management.
The key ICT spending categories by channel for Microsoft are internal development and maintenance, technology vendors (direct), local resellers, telcos, ICT services providers/consulting firms, specialist outsourcers, and systems integrators.
The key external ICT spending categories by segment for Microsoft are ICT services, software (including cloud SaaS), hardware (including cloud IaaS), network and communications, consulting, and others.
The key technological theme in focus for Microsoft are artificial intelligence, big data, blockchain, cloud computing and IoT.
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