Travel and Tourism in Japan to 2020

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Japan’s inbound tourism depicted strong growth during the historic period (2010–2015), supported by the large influx of Chinese tourists during 2014 and 2015. The unending tensions between China and Hong Kong means Chinese tourists prefer Japan over Hong Kong. Moreover, as Tokyo is set to host the 2020 Summer Olympics and Paralympics, inbound arrivals are expected to grow continuously over the forecast period (2016–2020)With a remarkable rise in the number of inbound tourists, the country is expected to face a shortage of 41,000 hotel rooms by 2020. To deal with this, it is projected that the country will invest JPY593.8 billion (US$4.9 billion) in its hotel industry. Moreover, the tourism agency is planning inject millions of dollars in to renovating existing hotel rooms LCCs captured 30% of the Japan-Korea market in 2015, rising from 1% in 2009. As a result, the capacity of full service carriers has been declining since 2012, whereas the capacity of LCCs increased by 10% and 27% in 2014 and 2015 respectively. South Korea ranks among the top three source and destination markets for Japan

Scope

Canadean’s report — Travel and Tourism in Japan to 2020 — provides detailed information on the country’s tourism sector, analyzing market data and providing insights. This report provides a better understanding of tourism flows, expenditure, and the airline, hotel, car rental, and travel intermediaries industries.

What else does this report offer

Historic and forecast tourist volumes covering the entire Japanese Travel & Tourism sector

Detailed analysis of tourist spending patterns for various categories, such as accommodation, sightseeing entertainment, foodservice, transportation, retail, travel intermediaries, and others

Analysis of trips by purpose and mode of transport, and expenditure across various categories including domestic, inbound, and outbound tourism, with analysis using similar metrics

Analysis of the airline, hotel, car rental, and travel intermediaries industries by customer type – leisure and business travelers

Reasons to Buy

Make strategic business decisions using historic and forecast market data related to Japan’s Travel & Tourism sector

Understand the demand-side dynamics within the industry to identify key market trends and growth opportunities

Direct promotional efforts on the most promising markets by identifying the key source and destination countries

All Nippon Airways
Japan Airlines
Skymark Airlines
Korean Air Lines
Delta Airlines
Air Do
Toyoko Inn Co.Ltd.
Route Inn Japan Co.Ltd.
APA Hotel
Super Hotel Co.Ltd
Sunroute Co.Ltd
Kyoritsu Group
JR Hotel Group
Hotel Management International Company Limited

Table of Contents

1 Executive Summary

2 Introduction

3 Travel and Tourism Sector in Context

4 Domestic Tourism

4.1 Market summary and key developments

4.2 Domestic trips and domestic expenditure

5 Inbound Tourism

5.1 Market summary and key developments

5.2 Inbound trips and inbound expenditure

5.3 Tourist arrivals from top 10 countries

6 Outbound Tourism

6.1 Market summary and key developments

6.2 Outbound trips and outbound expenditure

6.3 Tourist departures to top 10 countries

7 Airlines

7.1 Market summary and key developments

7.2 Low cost airlines

7.3 Full service airlines

7.4 Charter airlines

7.5 Competitive landscape

8 Hotels

8.1 Market summary and key developments

8.2 Budget hotels

8.3 Midscale hotels

8.4 Upscale hotels

8.5 Luxury hotels

8.6 Competitive landscape

9 Car Rentals

10 Travel Intermediaries

11 Airport Profiles

12 Market Data

12.1 Domestic tourism

12.2 Inbound tourism

12.3 Outbound tourism

12.4 Airlines

12.5 Hotels

12.6 Car rental

12.7 Travel intermediaries

12.8 Tourism output

12.9 Tourism employment

13 Definitions

14 Methodology

15 About Canadean

16 Disclaimer

Table

N/A

Figures

Figure 1: Executive Summary

Figure 2: Introduction

Figure 3: Travel and Tourism Sector in Context

Figure 4: Market Summary and Key Developments

Figure 5: Domestic Trips and Domestic Expenditure

Figure 6: Domestic Trips by Purpose of Visit, Overnight Stays and Average Length of Trip

Figure 7: Market Summary and Key Developments

Figure 8: Inbound Trips and Inbound Expenditure, 2010-2020

Figure 9: Tourist Arrivals from Top 10 Countries (Thousands), 2010-2020

Figure 10: Inbound Trips by Purpose of Travel and Mode of Transport

Figure 11: Market Summary and Key Developments

Figure 12: Outbound Trips and Outbound Expenditure, 2010-2020

Figure 13: Tourist Departures to Top 10 Countries (Thousand), 2010-2020

Figure 14: Outbound Trips by Purpose of Travel and Mode of Transport

Figure 15: Market Summary and Key Developments

Figure 16: Airline Industry Revenues and Seats Sold

Figure 17: Low Cost Airlines – Seats Available, Revenues, Load Factor and Revenue per Customer

Figure 18: Full Service Airlines – Seats Available, Revenues, Load Factor and Revenue per Customer

Figure 19: Charter Airlines – Seats Available, Revenues, Load Factor and Revenue per Customer

Figure 20: Passenger Airlines: Company Market Share by Total Number of Passengers Carried (%), 2015

Figure 21: Market Summary and Key Developments

Figure 22: Hotel Industry Revenues, Rooms Available and Revpar

Figure 23: Hotel Establishments and Hotel Rooms by Category

Figure 24: Budget Hotels – Revenues and Occupancy Rates

Figure 25: Budget Hotels – Revenues and Guests by Customer Type

Figure 26: Midscale Hotels – Revenues and Occupancy Rates

Figure 27: Midscale Hotels – Revenues and Guests by Customer Type

Figure 28: Upscale Hotels – Revenues and Occupancy Rates

Figure 29: Upscale Hotels – Revenues and Guests by Customer Type

Figure 30: Luxury Hotels – Revenues and Occupancy Rates

Figure 31: Luxury Hotels – Revenues and Guests by Customer Type

Figure 32: Top 10 Hotels (Volume), 2015

Figure 33: Market Value of Car Rental Industry

Figure 34: Revenues of Car Rental Industry

Figure 35: Car Rental – Fleet Size and Market Utilization Rate

Figure 36: Travel Intermediaries Market Value, 2010-2020

Figure 37: Travel Intermediaries Revenues – Online Vs In-store

Figure 38: Major Airports

Figure 39: Major Airports

Figure 40: Operator Profile and Routes

Figure 41: Number of Domestic Trips by Purpose (Thousand), 2011-2020

Figure 42: Domestic Trips – Overnight Stays (Thousand), 2011-2020

Figure 43: Total Domestic Tourism Expenditure by Category (JPY Million), 2011-2020

Figure 44: Average Expenditure per Domestic Tourist by Category (JPY), 2011-2020

Figure 45: International Arrivals by Region (Thousand), 2011-2020

Figure 46: International Arrivals by Purpose of Visit (Thousand), 2011-2020

Figure 47: International Arrivals by Mode of Transport (Thousand), 2011-2020

Figure 48: Inbound Trips – Overnight Stays (Thousand), 2011-2020

Figure 49: Total Inbound Tourism Expenditure by Category (JPY Million), 2011-2020

Figure 50: Average Expenditure per Inbound Tourist by Category (JPY), 2011-2020

Figure 51: International Departures by Region (Thousand), 2011-2020

Figure 52: International Departures by Purpose of Visit (Thousand), 2011-2020

Figure 53: International Departures by Mode of Transport (Thousand), 2011-2020

Figure 54: Outbound Trips – Overnight Stays (Thousand), 2011-2020

Figure 55: Total Outbound Tourism Expenditure by Category (JPY Million), 2011-2020

Figure 56: Average Expenditure per Outbound Tourist by Category (JPY), 2011-2020

Figure 57: Seats Available by Airline Type (Thousand), 2011-2020

Figure 58: Seats Sold by Airline Type – Business Travel (Thousand), 2011-2020

Figure 59: Seats Sold by Airline Type – Leisure Travel (Thousand), 2011-2020

Figure 60: Load Factor by Airline Type (%), 2011-2020

Figure 61: Passenger Kilometers Available by Airline Type (Million), 2011-2020

Figure 62: Revenue Generating Passenger Kilometers Available by Airline Type (Million), 2011-2020

Figure 63: Revenue per Passenger by Airline Type (JPY), 2011-2020

Figure 64: Total Revenue by Airline Type (JPY Million), 2011-2020

Figure 65: Establishments by Hotel Category, 2011-2020

Figure 66: Available Hotel Rooms by Hotel Category, 2011-2020

Figure 67: Room Occupancy Rate by Hotel Category (%), 2011-2020

Figure 68: Room Nights Available by Hotel Category (Million), 2011-2020

Figure 69: Room Nights Occupied by Hotel Category (Million), 2011-2020

Figure 70: Average Revenue per Available Room by Hotel Category (JPY), 2011-2020

Figure 71: Revenue per Occupied Room by Hotel Category (JPY), 2011-2020

Figure 72: Total Revenue Per Available Room by Hotel Category (JPY), 2011-2020

Figure 73: Total Revenue by Hotel Category and Customer Type (JPY Million), 2011-2020

Figure 74: Guests by Hotel Category and Customer Type (Thousand), 2011-2020

Figure 75: Car Rental – Market Value by Customer Type and Rental Location (JPY Million), 2011-2020

Figure 76: Car Rental – Fleet Size, 2011-2020

Figure 77: Car Rental Occasions (Millions), 2011-2020

Figure 78: Car Rental Days (Million), 2011-2020

Figure 79: Car Rental – Average Rental Length (Days), 2011-2020

Figure 80: Car Rental – Market Utilization Rate (%), 2011-2020

Figure 81: Car Rental – Average Revenue per Day (JPY), 2011-2020

Figure 82: Travel Intermediaries Market Value by Product Type (JPY Million), 2011-2020

Figure 83: Travel Intermediaries Online Revenues by Provider (JPY Million), 2011-2020

Figure 84: Travel Intermediaries Online Revenues by Type of Tourist (JPY Million), 2011-2020

Figure 85: Travel Intermediaries In-store Revenues by Provider (JPY Million), 2011-2020

Figure 86: Travel Intermediaries In-store Revenues by Type of Tourist (JPY Million), 2011-2020

Figure 87: Travel Agent Revenues from Domestic Tourism by Sales Channel (JPY Million), 2011-2020

Figure 88: Travel Agent Revenues from International Tourism by Sales Channel (JPY Million), 2011-2020

Figure 89: Tour Operator Revenues from Domestic Tourism by Sales Channel (JPY Million), 2011-2020

Figure 90: Tour Operator Revenues from International Tourism by Sales Channel (JPY Million), 2011-2020

Figure 91: Other Intermediaries Revenues from Domestic Tourism by Sales Channel (JPY Million), 2011-2020

Figure 92: Other Intermediaries Revenues from International Tourism by Sales Channel (JPY Million), 2011-2020

Figure 93: Total Tourism Output by Category (JPY Million), 2011-2020

Figure 94: Direct Tourism Output by Category (JPY Million), 2011-2020

Figure 95: Indirect Tourism Output by Category (JPY Million), 2011-2020

Figure 96: Total Tourism Output Generated per Employee by Category (JPY), 2011-2020

Figure 97: Direct Tourism Output Generated per Employee by Category (JPY), 2011-2020

Figure 98: Indirect Tourism Output Generated per Employee by Category (JPY), 2011-2020

Figure 99: Total Tourism Employment by Category (Thousand), 2011-2020

Figure 100: Direct Tourism Employment by Category (Thousand), 2011-2020

Figure 101: Indirect Tourism Employment by Category (Thousand), 2011-2020

Figure 102: Average Salary per Employee by Category (JPY), 2011-2020

Figure 103: Total Gross Income Generated by Total Tourism Employment by Category (JPY Million), 2011-2020

Figure 104: Travel and Tourism Sector Definitions

Figure 105: Travel and Tourism Sector Definitions

Figure 106: Travel and Tourism Sector Definitions

Figure 107: Travel and Tourism Sector Definitions

Figure 108: Travel and Tourism Sector Definitions

Figure 109: Methodology

Figure 110: Methodology

Figure 111: About Canadean

Figure 112: Disclaimer

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