ASOS, United Kingdom (UK) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning
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Profile of retailer’s shopper base, key performance indicators, sales and market shares
Scope
– ASOS’ convenience and product offer is particularly appealing to Millennial consumers in the UK
– ASOS’ front-of-mind appeal and wide product range helped it capitalize on UK apparel spend shifting online
– ASOS’ diverse range of own brands allows it to target a wide range of consumers
Reasons to Buy
– Gain a comprehensive knowledge on ASOS's business and develop a competitive advantage
– Investigate current trends in the clothing and footwear market to identify the best opportunities to exploit
– Analysis of key players in the clothing and footwear segment in the UK
Marks & Spencer
JD Sports
Primark
ASDA
ASOS
SportsDirect.com
Amazon
T.K.Maxx
John Lewis
Table of Contents
Frequently asked questions
Get in touch to find out about multi-purchase discounts
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Tel +44 20 7947 2745
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