United Kingdom (UK) Niche Clothing Market to 2025

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The UK Niche Clothing 2020-2025 report offers comprehensive insight and analysis of the UK niche clothing market (including forecasts up to 2025), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on plus size womenswear, plus size menswear, petite womenswear and maternitywear. Consumer data is based on our 2019 UK clothing survey, using a panel of 5,000 nationally representative UK clothing shoppers.

The plus size womenswear market is forecast to continue marginally outperforming plus size menswear, with growth of 11.1% to £5.6bn expected out to 2025 versus 10.9% to £2.3bn in menswear, as womenwear retailers have a greater focus on driving inclusivity. In contrast, both the petite and maternity markets are expected to struggle, with maternity clothing forecast to decline by 0.1% over the next five years, due to falling birth rates and the collapse of Mothercare.

Scope

– Store closures by several midmarket retailers, such as M&S, Debenhams and Arcadia, will continue to impact all niche clothing sectors.

– The petite market’s underperformance of total womenswear is expected to continue, as it is forecast to grow by only 1.0% out to 2025 due to the lack of specialists limiting spend.

– Price and fit are the two leading purchase drivers for plus size and petite clothing, with many shoppers now trading down to value players like boohoo.com and Matalan.

– Declining birth rates will continue to hinder the maternitywear market, as it is forecast to decline 0.1% out to 2025.

Reasons to Buy

– Find out the shopper profiles for each niche sector, enabling you to adapt your product ranges to build greater desirability.

– Understand the impact Mothercare's store closures will have on the maternitywear market, and how other retailers can best capitalise from the administration.

– Understand which channels consumers are using to purchase each niche clothing sector, in order to refine your proposition and satisfy shopper needs.

– Utilise our data on consumers views towards inclusivity, to help tailor your niche marketing strategies.

Abercrombie & Fitch
Adidas
Aldi
All Saints
Amazon
Ambrose Wilson
Anthropologie
Arcadia
ASDA
ASOS
Austin Reed
AX Paris
Bandia
Bershka
Billie & Blossom
Bomb Petite
Bonmarché
boohoo.com
boohooMAN
Boots
Bravado
Calvin Klein
Chi Chi London
Cos
Cotton Traders
Debenhams
Dorothy Perkins
eBay
Emma-Jane
Evans
Fat Face
Figleaves
Fred Perry
French Connection
Gap
Glamorous
Glamorous Bloom
H&M
Hobbs
House of Fraser
Isabella Oliver
Jacamo
Jack Wolfskin
JD Sports
JD Williams
Jeetly
Jennifer Anne
John Lewis & Partners
JoJo Maman Bébé
Laura Ashley
Lidl
Lululemon
M&S
Mamalicious
Mango
Matalan
Miss Selfridge
Missguided
Monsoon
Mothercare
N Brown
Navabi
New Look
Next
Nike
Oasis
Peacocks
Precis
Premier Man
PrettyLittleThing
Primark
Projectme
Quiz
Reformation
Reiss
Reve the Label
River Island
Sainsbury's
Scarlett and Jo
Seraphine
Shop Direct
Showcase
Simply Be
Sports Direct
Superdry
Sweaty Betty
Ted Baker
Tesco
TK Maxx
Topshop
Uniqlo
Victoria's Secret
Wallis
Whistles
Yours Clothing
Zalando
Zara

Table of Contents

Table of Contents

THE HOT ISSUES

Market drivers and inhibitors in niche clothing

Main issues in niche clothing

Greater inclusivity vital for players to thrive in the plus size market

Gap in the sector for a midmarket petite specialist targeting 16-35s

Premium retailers should trial plus size ranges to widen appeal

Maternitywear retailers must drive engagement to capitalise on Mothercare’s administration

Strategies for success

WHAT PEOPLE BUY

Plus size womenswear and menswear

Headlines

The sector in context for plus size womenswear

Overall sector size for plus size womenswear

Overall sector growth for plus size womenswear

The sector in context for plus size menswear

Overall sector size for plus size menswear

Overall sector growth for plus size menswear

Obesity rates among adults by gender

Petite womenswear

Headlines

The sector in context

Overall sector size

Overall sector growth

Mean height of females

Maternitywear

Headlines

Overall sector size

Overall sector growth

WHERE PEOPLE SHOP

Plus size womenswear and menswear

Channel usage by gender

Location preferences by gender

Market shares for plus size womenswear

Most shopped retailers for plus size womenswear

Where plus size womenswear shoppers would like to shop more from

Market shares for plus size menswear

Most shopped retailers for plus size menswear

Where plus size menswear shoppers would like to shop more from

Retailer profiles

N Brown (Simply Be & Jacamo)

boohoo.com & PrettyLittleThing

Evans

Petite womenswear

Channel usage

Location preferences

Market shares

Most shopped retailers

Where shoppers would like to shop more from

Retailer profiles

Arcadia

New Look

Next

Maternitywear

Channel usage

Location preferences

Market shares

Most shopped retailers

Where shoppers would like to shop more from

Retailer profiles

Seraphine

JoJo Maman Bébé

ASOS

HOW & WHY PEOPLE SHOP

Plus size womenswear and menswear

Who shops and where they are located

Which categories they buy

Channels used by consumers

What's important

Consumer experiences

Consumer actions

Shopping preferences

Petite womenswear

Who shops and where they are located

Which categories they buy

Channels used by consumers

What's important

Consumer experiences

Consumer actions

Shopping preferences

Maternitywear

Who shops and where they are located

Which categories they buy

Channels used by consumers

What's important

Consumer experiences

Consumer actions

Shopping preferences

METHODOLOGY

What is included

Market sizing

Table

List of Tables

Channel usage for plus size womenswear shoppers by demographics, 2019

Channel usage for plus size menswear shoppers by demographics, 2019

Channel usage for petite shoppers by demographics, 2019

Channel usage for maternitywear shoppers by demographics, 2019

Figures

List of Figures

Plus size share of total womenswear, 2015, 2020e and 2025e

Overall plus size womenswear: size of the market, 2015-2025e

Plus size womenswear versus overall womenswear: growth rates, 2015-2025e

Plus size share of total menswear, 2015, 2020e and 2025e

Overall plus size menswear: size of the market, 2015-2025e

Plus size menswear versus overall menswear: growth rates, 2015-2025e

Obesity rate among all adults in England by age, 2008 & 2018

Obesity rate among female adults in England by age, 2008 & 2018

Obesity rate among male adults in England by age, 2008 & 2018

Petite share of total womenswear, 2015, 2020e and 2025e

Overall petite: size of the market, 2015-2025e

Petite versus overall womenswear: growth rates, 2015-2025e

Mean height of females in England and annual growth, 2008-18

Mean height of females in England by age, 2008 & 2018

Overall maternitywear: size of the market, 2015-2025e

Maternitywear versus overall womenswear: growth rates, 2015-2025e

Channel usage for plus size purchases by gender, 2019

Location preference for plus size purchases by gender, 2019

Market shares of top 15 plus size womenswear players, 2019 and 2020e

Top 15 most purchased from plus size womenswear retailers, 2019

Where plus size womenswear shoppers would like to shop more from, 2019

Market shares of top 15 plus size menswear players, 2019 and 2020e

Top 15 most purchased from plus size menswear retailers, 2019

Where plus size menswear shoppers would like to shop more from, 2019

N Brown plus size womenswear and menswear market share, 2018, 2019 and 2020e

boohoo.com and PrettyLittleThing plus size womenswear market shares, 2018, 2019 and 2020e

Evans plus size womenswear market share, 2018, 2019 and 2020e

Channel usage for petite purchases, 2019

Location preference for petite purchases, 2019

Market shares of top 15 petite players, 2019 and 2020e

Top 15 most purchased from petite retailers, 2019

Where petite shoppers would like to shop more from, 2019

Arcadia petite market share, 2018, 2019 and 2020e

New Look petite market share, 2018, 2019 and 2020e

Next petite market share, 2018, 2019 and 2020e

Channel usage for maternity purchases, 2019

Location preference for maternity purchases, 2019

Market shares of top 15 maternity players, 2019 and 2020e

Top 15 most purchased from maternity retailers, 2019

Where maternity shoppers would like to shop more from, 2019

Seraphine maternity market share, 2018, 2019 and 2020e

JoJo Maman Bébé maternity market share, 2018, 2019 and 2020e

ASOS maternity market share, 2018, 2019 and 2020e

Consumers who shopped plus size womenswear in the last 12 months by demographic and region, 2019

Profile of plus size womenswear shoppers by demographic and region, 2019

Consumers who shopped plus size menswear in the last 12 months by demographic and region, 2019

Profile of plus size menswear shoppers by demographic and region, 2019

Categories purchased by plus size womenswear shoppers, 2019

Categories purchased by plus size menswear shoppers, 2019

What drives plus size purchases by gender, 2019

Consumer experiences when shopping for plus size clothing by gender, 2019

Consumer actions when shopping for plus size clothing by gender, 2019

Shopping preferences and habits when shopping for plus size womenswear, 2019

Shopping preferences and habits when shopping for plus size menswear, 2019

Consumers who shopped petite clothing in the last 12 months by demographic and region, 2019

Profile of petite clothing shoppers by demographic and region, 2019

Categories purchased by petite clothing shoppers, 2019

What drives petite clothing purchases, 2019

Consumer experiences when shopping for petite clothing, 2019

Consumer actions when shopping for petite clothing, 2019

Shopping preferences and habits when shopping for petite clothing, 2019

Consumers who shopped maternitywear in the last 12 months by demographic and region, 2019

Profile of maternitywear shoppers by demographic and region, 2019

Categories purchased by maternitywear shoppers, 2019

What drives maternitywear purchases, 2019

Consumer experiences when shopping for maternitywear, 2019

Consumer actions when shopping for maternitywear, 2019

Shopping preferences and habits when shopping for maternitywear, 2019

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