Womenswear Market Size, Share and Trend Analysis by Segments, Region, Category Performance and Competitive Landscape to 2026
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Womenswear Market Report Overview
The womenswear market size was estimated at $814 billion in 2022. The market is expected to achieve a CAGR of more than 4% during 2022-2026. After the world returned to normality in 2022 after the effects of COVID-19, there were sales in the womenswear market. Social occasions were back on the agenda and shoppers were eager to refresh their wardrobes for various events. Formal outfits were the preference of many customers. Many consumers also went on holiday abroad, with few travel restrictions in place, boosting sales of items such as swimwear, skirts, and dresses. However, inflation dampened sales in some countries in the second half of 2022.
Womenswear Market Overview, 2022-2026 ($ Billion)
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The womenswear market research report offers comprehensive insight and analysis of the global Womenswear market, the major players, and the key trends. It provides a detailed analysis of the key trends shaping the market, market sizes and forecasts, and the performance of key retailers.
Market Size (2022) | $814 billion |
CAGR (2022-2026) | >4% |
Historical Period | 2017-2021 |
Forecast Period | 2022-2026 |
Key Regions | Americas, Asia-Pacific, Europe, and Middle East and Africa |
Key Category | Coats & Jackets, Underwear, Dresses, Jeans, Shirts, Leggings, Swimwear, and Suits |
Leading Brands | Shein, H&M, Zara, Uniqlq, Levi’s, and C&A |
Womenswear Market Drivers
Rising disposable income is one of the key drivers influencing the women’s wear market. As women’s incomes rise, they have more disposable income to spend, including on womenswear. This will also enable some consumers to afford higher-priced products, such as premium and luxury items, driving spend in the global womenswear market. Rising professional employment will also boost spending as spending on clothing and footwear for offices increases.
Furthermore, several notable mergers and acquisitions will generate growth in the womenswear market by bringing together the strengths of different companies and avoiding the collapse of players, while creating new products to suit the ever-changing demands of consumers.
Womenswear Market Segmentation by Distribution Channel
The key distribution channels in the womenswear market are clothing, footwear, and accessories specialists, hypermarkets, supermarkets and hard discounters, department stores, online specialists, other offline channels, and other online retail. Clothing, footwear, and accessories specialists led the market in 2022.
Womenswear Market Analysis, by Distribution Channel, 2022 (%)
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Womenswear Market Segmentation by Categories
The key categories in the womenswear market are coats & jackets, underwear, dresses, jeans, shirts, leggings, swimwear, and suits among others. Coats & jackets led the market in 2022.
Womenswear Market Analysis, by Categories, 2022 (%)
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Womenswear Market Segmentation by Regions
The key regions in the womenswear market are the Americas, Asia-Pacific, Europe, the Middle East, and Africa. APAC holds the largest share of the global womenswear market, and this will continue to rise in the coming years. International brands are continuing to focus on the region for expansion, particularly India and China, as they offer rapid growth opportunities as Western styles become more popular. Europe and American markets will underperform in 2026 as more women consider sustainability, purchasing fewer items and switching to resale.
Womenswear Market Analysis, by Regions, 2022 (%)
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Womenswear Market – Competitive Landscape
Some of the leading brands in the womenswear market are Shein, H&M, Zara, Uniqlq, Levi’s, and C&A among others. Shein’s endless options and low prices have allowed its market share to skyrocket, with Zara and Lululemon also quickly gaining share.
Womenswear Market Analysis, by Brands, 2022 (%)
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Segments Covered in this Report
Womenswear Market Category Outlook (Value, $ Billion, 2017-2026)
- Coats & Jackets
- Underwear
- Dresses
- Jeans
- Shirts
- Leggings
- Swimwear
- Suits
Womenswear Market Regional Outlook (Value, $ Billion, 2017-2026)
- Americas
- Asia-Pacific
- Europe
- Middle East and Africa
Key Highlights
- The global womenswear market grew by more than 7% in 2022 as many consumers experienced the first year without any pandemic-related restrictions since 2019.
- The womenswear market was supported by a return to normality in 2022 although inflation dampened sales in some countries
- Online penetration in the womenswear market will rise by 2026, with stores increasingly becoming like showrooms
Reasons to Buy
- Gain a comprehensive view of the global womenswear market and forecasts to 2026
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of recent events on the womenswear market
- Investigate current and forecast trends in womenswear categories to identify the opportunities offering the most potential
- Understand who the main competitors are in the sector and the price positioning
American Eagle
boohoo.com
Cotton On
SKIMS
ME+EM
Motel
Lucy & Yak
Primark
ASOS
Table of Contents
Frequently asked questions
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What was the womenswear market size in 2022?
The womenswear market size was valued at $814.0 billion in 2022.
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What is the womenswear market growth rate?
The womenswear market is expected to grow at a CAGR of more than 4% during 2022-2026.
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What are the key regions in the womenswear market?
The key regions in the womenswear market are the Americas, Asia-Pacific, Europe, and the Middle East and Africa.
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What are the key categories in the womenswear market?
The key categories in the womenswear market are coats & jackets, underwear, dresses, jeans, shirts, leggings, swimwear, and suits.
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Which are the leading brands in the womenswear market?
Some of the leading womenswear brands are Shein, H&M, Zara, Uniqlq, Levi’s, and C&A among others.
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