About this Webinar
Join Katie Page, Content Director, and Ramsey Baghdadi, Associate Analyst to hear how consumers’ snacking habits are evolving both as a result of - and despite - the disruption caused by enforced changes to daily routines as a result of the COVID-19 pandemic, and gain insight into what snacking brands should do next.
The webinar will last approximately 45 minutes and will cover:
Consumer mega-trends trends such as Health & Wellness, Sensory & Indulgence, and Easy & Affordable
What will be the drivers and inhibitors of innovation and growth in snacking categories as consumers emerge into "new normal" daily routines, social lives, work and study patterns, and spending habits?
How should snacking companies act to stay relevant to consumers in the 2020s?
Speakers
Katie Page
Katie has worked at GlobalData’s Consumer Practice for nine years. She oversees all aspects of the syndicated research agenda, as well as contributing to bespoke client consulting projects. Her expertise covers primary research, consumer insights analysis, market assessment, and product innovation tracking. She has a strong background in commercial and operational functions in FMCG e-commerce, retail, and manufacturing, with a proven talent for spotting innovative and profitable opportunities. She has previously worked for Greencore PLC, Sainsbury’s and a boutique retail operations consultancy. She holds an MA from the University of Oxford.
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