About this Webinar
Join Analyst Alice Popple for a deep dive into top trending ingredients across FMCG categories. Gain insights into how positively or negatively consumers perceive these ingredients, appraise the latest product formulations incorporating these ingredients, and learn how to successfully leverage these credentials in NPD marketing.
Speakers
Alice Popple
Alice joined GlobalData in February 2021 as an analyst in the consumer division, specializing in analyzing trends and themes in fast moving consumer goods and generating rich insights to provide the basis for future innovation. Alice has researched and developed insights and trends in areas such as marketing post-pandemic and plant-based meat and dairy, covering both micro and mega trends, as well as supporting journalists with specific research requests
Mitsue Konishi
Responsible for analysis of FMCG innovation and future opportunities across all sectors, Mitsue manages and writes syndicated and bespoke reports, reviews, and case studies. With over ten years of experience, she has produced countless reports across various FMCG sectors, reviewing numerous product innovations globally. Her areas of interest include new product development, branding strategy, and the influence of demographic and economic change on FMCG.
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