About this Webinar
Consumers worldwide are seeking elevated, nutritious, and innovative snacks and confectionery, with fast-paced lifestyles often causing individuals to choose snacks as meal replacements. Brands now have a unique opportunity to meet buyers where they are: craving convenience, nourishment, and simplicity without compromise.
In this overview, you’ll:
• See how your customers are reframing snacks as meals and what they expect from products that fuel their day
• Discover how well-being is shaping ingredient choices
• Understand the role of simplicity in driving consumer trust
• Explore how on-the-go formats are influencing purchasing decisions
• Learn how brands can position their products to cater for the ever-changing buyer preferences
Speakers
Magda Dziuba
Since joining GlobalData, Magda has been creating FMCG content on a cross-sector basis including case studies and syndicated projects on product innovations and emerging market trends. Being a part of the Consumer Division, she specializes in packaging, foodservice and consumer goods industries. Magda holds an BSc Honours in Economics and MSc in Economic Policy and Analysis.”
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