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shankar besta

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Motor racing occupies significant portion of automotive brands’ sports sponsorship spend in Americas in 2025, reveals GlobalData

The automotive sector remains a vital element of the sports sponsorship market, with brands in this industry capitalizing on partnerships to enhance brand visibility and engage consumers. For automotive brands, motor racing, in particular, offers a platform for technical collaborations and a chance to exhibit the latest technologies. In the Americas, motor racing accounted for […]
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India’s cumulative defense spending to reach $543.1 billion during 2026-30, driven by need for modernization, forecasts GlobalData

India has embarked on a comprehensive and multi-dimensional defense modernization initiative, driven by the need to enhance its qualitative edge over Pakistan and address capability gaps exposed during the recent Operation Sindoor, in which India targeted terrorist infrastructure within Pakistan. The operational challenges faced by the Indian military were further exacerbated by China’s alleged support […]
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US tariffs on Mexican and Brazilian imports could make Coca-Cola’s cane sugar reformulation expensive, says GlobalData

On July 17th, US President Donald Trump announced that he had secured from Coca-Cola an agreement to replace high fructose corn syrup with cane sugar as the sweetening agent in Coca-Cola. This can be understood as part of the Trump administration’s ‘Make America Healthy Again’ initiative, which is partly characterized by increased scrutiny on the […]
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APAC automotive electric power steering market to record 1.3% CAGR over 2024-29, forecasts GlobalData

The automotive landscape in the Asia-Pacific (APAC) region is undergoing a transformative shift, particularly in the realm of steering systems. As the demand for electric vehicles (EVs) surges and technological advancements accelerate, steering systems are evolving to meet the needs of modern consumers while enhancing safety, efficiency, and sustainability. Against this backdrop, the APAC electric […]
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