The Market value (retail sales value) of the Global Wines Industry attained a value of USD 315,971.40 Millions in 2020
The Industry recorded a historical decline (CAGR) of 2.88 % between 2017 to 2020, and is expected to grow by...
GlobalData projects the Industry to grow at a CAGR of ...
Global retail sales value of wines market recorded a YoY decline in 2020
The global wine market registered strong growth during 2017-2019, followed by a YoY decline in 2020. Hypermarkets & Supermarkets form the leading distribution channel in the global wine market.
The wine market consists of the retail sale of fortified wine, sparkling wine and still wine products. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2019 exchange rates.
Market rivalry
The global wine market is fragmented, with numerous local and international players. It is rare for winemakers to integrate forward into on-trade or retail businesses. This means that winemakers can experience strong buyer power in markets where a concentrated food and beverages retail industry exists. Backward integration from producers is more common, with most winemakers owning or leasing vineyards, although large companies often need to source grapes from third-party growers. The ease of market entry for new players is affected by the government regulation of wine and other alcoholic beverages markets, which is stringent in many countries. Furthermore, wine is vulnerable to the threat from its substitutes, such as spirits and beer, due to low switching costs and various consumption patterns in different geographies. The degree of rivalry is assessed to be moderate in this market.
Five Forces Analysis
The wine market will be analyzed taking winemakers as players. The key buyers will be taken as wine retailers and ontrade businesses, and independent vineyards and other necessary materials producers, e.g. bottlers, as the key suppliers.
Competitive Landscape
The global wine market experienced strong value and moderate volume growth in the review period. E. & J. Gallo Winery is the leading market player in volume terms, while Constellation Brands and The Wine Group accounted for the second and third largest of each segment's volume, respectively, in 2019. Constellation Brands achieved the highest share of the market's value during 2015–2019.
Switzerland
France
United States of America
United States of America
Brazil
South Korea
United Kingdom
Japan
Belgium
Don’t wait - discover a universe of connected data & insights with your next search. Browse over 28M data points across 22 industries.
Access more premium companies when you subscribe to Explorer