The Volume of Household Care category products packaged in Foil made from Flexible Packaging in Ukraine attained a value of 0.68 million pack units in 2021
The indicator recorded a historical decline (CAGR) of 1.18% between 2018 to 2021, and is expected to decline by ...
GlobalData projects the indicator to decline at a CAGR of ...
The Q4 2021 research in the household care category identifies that brands are innovating their formulation to enhance the purpose or value of a product as a point of difference.
Economic issues, health and wellness concerns, and environmental impact have all arisen as key considerations in choosing a product for consumers during the pandemic.
Fragrance in cleaning products can be an added bonus as well as helping a brand stand out to consumers. Fresh scents are the 4th most appealing to consumers globally.
This popularity is in part due to the associations of freshness having unspoiled qualities and therefore being clean. A fresh scent also ties in with the consumer demand for natural and therefore environmentally friendly products. A major portion of consumers globally stated that ‘natural’ meant ‘eco-friendly’ to them, and further significant portion of consumers associated it with the word ‘fresh’. ‘Fresh’ often prefixes or suffixes another scent descriptor, so manufacturers have ample combinations to help their product attract the attention of consumers.
Household products includes air fresheners, bleach, dishwashing products, furniture cleaning products, general-purpose cleaners, insecticides, paper products, scouring products, textile washing products, and toilet care products.
Primary packaging materials: Flexible packaging
This definition covers a wide range of packaging that can be single and multi-layered and is supplied in reels, sheets or bags. It can be paper/polymer/foil, nylon or a combination of materials that are supplied either plain/printed/coated and/or laminated to provide long shelf-life properties. End products packaged include confectionery, snack foods, frozen foods, soups, and pharmaceuticals.
Primary outer materials: Flexible packaging
The term ‘flexible packaging’ covers a wide range of packaging that can be single and multi-layered and is supplied in reels, sheets or bags. It can be paper, polymer or aluminum foil based or a combination of materials that are supplied either plain/printed/coated and/or laminated to provide long shelf life properties. End products packed include confectionery, snack foods, frozen foods, soups, and pharmaceuticals.
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