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Sector Analysis
NewPGA Championship 2024 – Event Analysis
An analysis of the recent 2024 PGA Championship, including a look at its sponsorship portfolio, broadcasters, prize money, ticketing and attendance. 26 broadcast deals were struck for media rights to show the PGA Championship 2024 across the world. - The PGA Championship has three deals in place with media networks based in the United States with Peacock, ESPN and CBS. On CBS, an average of just under 5 million viewers tuned in to watch the final round of the competition,...
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Sector Analysis
NewGiro d’Italia 2024 – Post Event Analysis
An analysis of the recent 2024 Giro d'Italia, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The annual broadcasting revenue for the 2024 Giro d'Italia was estimated to be worth $30.10 million. Discovery, the international media rights broadcaster, acquired the global rights to the Giro d'Italia. UK viewers were able to watch all of the action from the 2024 Giro d'Italia on discovery+, which is the main hub for all Eurosport live coverage. Over the 21 stages,...
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Sector Analysis
NewThe Masters Golf Tournment, 2024 – Post Event Analysis
The Masters Golf Tournament 2024 Post Event Analysis Report Overview The estimated annual sponsorship revenue for the Masters Golf Tournament 2024 is $50.75 million. The 2024 Masters Tournament was the 88th edition of the Masters Tournament and the first of the men’s four major golf championships held in 2024. Tickets for the tournament are sold through a lottery system and therefore tickets on the round of initial sale are very hard to get. Once the lottery process finishes, tickets are...
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Company Insights
NewDecoding Oreo’s YouTube Advertising Strategy in Q1 2024
The report on Oreo's advertising strategies on YouTube during the first quarter of 2024, focuses on key products such as Oreo Pacman, Oreo Pokemon, and Oreo Enrobed White. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Twist on it, Visual Appeal and Sensory Experience. Moreover, the report examines the overarching themes of Playful Tone, Humor and Engaging Characters infused into these campaigns. By synthesizing these insights, the report aims to...
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Sector Analysis
NewBusiness of the Golf Majors 2024 – Property Profile, Sponsorship and Media Landscape
Golf Majors 2024 Report Overview Golf is one of the most popular sports in the world and is enjoyed equally at both professional and personal levels. Many amateurs play regularly throughout the year making the sports popular at a recreational level. At a professional level, golf involves a huge amount of money. This, in turn, has made the elite players some of the most well-paid global athletes. The PGA Championship has the largest sponsorship inventory of ‘The Majors’ while ‘The...
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Sector Analysis
NewNCAA Basketball Championships 2024 – Event Analysis
NCAA Basketball Championships 2024 Event Analysis Report Overview The estimated annual sponsorship value of the 2024 NCAA Basketball Championship was $277 million. March Madness is the annual men’s and women’s basketball championship of the National Collegiate Athletic Association (NCAA) Division 1, attracting great interest from fans and media across the United States. The 2024 NCAA Basketball Championships had in place a sponsorship portfolio of 21 brands. Both the men’s and women’s tournaments offer brands major advertising opportunities while millions of...
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Sector Analysis
Six Nations (Rugby Championship), 2024 – Event Analysis
Six Nations Rugby Championship 2024 Event Analysis Report Overview The annual sponsorship revenue for the Six Nations Rugby Championship 2024 is estimated to be $26.33 million. The following are some of the key highlights of the Six Nations Rugby 2023 event analysis report: A Six Nations documentary released on Netflix before the tournament was aimed to increase the viewership for this year’s tournament. The opening game of the Six Nations brought in an audience of over 6 million for host...
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Sector Analysis
Daytona 500 – Event Analysis, 2024
Daytona 500 Event Analysis Report Overview The Daytona 500 had more than 60 sponsorship deals in total, including both the NASCAR Cup Series and the Daytona International Speedway. With the race being NASCAR’s flagship event, brands are eager to be one of the race’s sponsors. The Daytona 500 event analysis report provides an overview of the event including a sponsorship portfolio, broadcasters, attendance, and ticketing. An analysis of the 2024 Daytona 500 is included, and the estimated annual values are...
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Product Insights
NewQuarterly Chutneys & Relishes pricing trends in India
Empower your strategies with our Quarterly Chutneys & Relishes pricing trends in India report and make more profitable business decisions. Consumers’ preferences for stores are most heavily influenced by pricing and promotions, but brands and retailers continue to adjust prices and promotions based on insufficient information from expensive, drawn-out, and incomplete audits of rival techniques. Brands and retailers can benefit from the unique intelligence provided by GlobalData Ecommerce Price Tracker, covering millions of SKUs, to identify, anticipate, and implement important...
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Product Insights
NewQuarterly Condiment Sauces pricing trends in India
Empower your strategies with our Quarterly Condiment Sauces pricing trends in India report and make more profitable business decisions. Consumers’ preferences for stores are most heavily influenced by pricing and promotions, but brands and retailers continue to adjust prices and promotions based on insufficient information from expensive, drawn-out, and incomplete audits of rival techniques. Brands and retailers can benefit from the unique intelligence provided by GlobalData Ecommerce Price Tracker, covering millions of SKUs, to identify, anticipate, and implement important business...