-
Analyst Opinions
Mobile World Congress (MWC) 2024 – Startups Race for Digital Change
Mobile World Congress (MWC) 2024 Report Overview MWC (Mobile World Congress) is a premier global event for the mobile technology industry, while 4YFN (4 Years from Now) is its associated platform focusing on connecting startups with investors and partners to drive innovation. With over 40 companies in attendance, AI startups took center stage at MWC 2024, signaling robust investor and market interest in AI as the key driver for future innovation. Beyond AI, fintech, digitalization, IoT, digital media, and health...
-
Sector Analysis
NewEMEA Gambling and Betting Sponsorship Landscape – Analysing Biggest Deals, Latest Trends, Top Sponsor Brands and Sponsorship Sector
EMEA Gambling and Betting Sponsorship Landscape Overview In 2024, gambling and betting brands with headquarters in the EMEA region acquired 658 deals, with a combined estimated yearly value of $977.58 million. Across the region, soccer has the greatest volume of gambling & betting agreements. The EMEA gambling and betting sponsorship landscape report provides deep insights into the EMEA gambling and betting sector sponsorship market trend, most active sport, and product categories. The report has also analyzed the key product sponsorship...
-
Sector Analysis
NewGiro d’Italia 2024 – Post Event Analysis
An analysis of the recent 2024 Giro d'Italia, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The annual broadcasting revenue for the 2024 Giro d'Italia was estimated to be worth $30.10 million. Discovery, the international media rights broadcaster, acquired the global rights to the Giro d'Italia. UK viewers were able to watch all of the action from the 2024 Giro d'Italia on discovery+, which is the main hub for all Eurosport live coverage. Over the 21 stages,...
-
Sector Analysis
NewAmericas Gambling and Betting Sponsorship Landscape – Analysing Biggest Deals, Latest Trends, Top Sponsor Brands and Sponsorship Sector
Americas Gambling and Betting Sponsorship Landscape Overview Gambling and betting brands with headquarters in the Americas region acquired 383 deals, accumulating over $1 billion in annual value in sports sponsorship. Soccer dominated the volume of deals in the gambling and betting sector across the Americas region with 117 deals and ranks second in terms of annual value. Americas gambling and betting sponsorship landscape report provides deep insights into the Americas gambling and betting sector sponsorship market trend, most active sport,...
-
Sector Analysis
EMEA Region Sport Technology Sponsorship Landscape – Analysing Biggest Deals, Sports League, Brands and Case Studies
EMEA Region Sport Technology Sponsorship Landscape Report Overview The annual sports sponsorship deal across the EMEA technology brands is estimated at $1.4 billion in 2024. Technology is one of the fastest-growing sectors in the world, making it a perfect sector for sporting products to associate themselves with. The sector is constantly evolving and changing rapidly, and there will continue to be a future for technology in the modern world. Buy the Full Report for More Information on the EMEA Region...
-
Company Insights
NewDecoding Chevrolet’s YouTube Advertising Strategy in Q1 2024
The report on Chevrolet's advertising strategies on YouTube during the first quarter of 2024, focuses on key products such as Chevy Blazer EV, Chevy Equinox and Chevrolet Certified Service. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Performance, Safety, Reimagined Design and Comfort. Moreover, the report examines the overarching themes of Innovation, Luxury, Quality and Adventure infused into these campaigns. By synthesizing these insights, the report aims to provide a...
-
Thematic Analysis
NewCybersecurity in Sport – Thematic Intelligence
Cybersecurity in Sport Thematic Intelligence Report Overview The business of sport naturally accrues a large amount of sensitive data. Sports teams, federations, broadcasters, and sponsors are all vulnerable to attacks due to their significant revenues, the exposure any attack will receive, and the multiple entry points that result from their distributed communications. Events and international bodies provide a global stage for hackers. Nation-state-sponsored attacks have occurred in the sports industry, usually in response to regulations and sanctions against countries and...
-
Sector Analysis
NewQatar Defense Market Size, Trends, Budget Allocation, Regulations, Acquisitions, Competitive Landscape and Forecast to 2029
Qatar Defense Market Report Overview In 2024, Qatar's defense budget is worth $14.4 billion. The country’s defense budget will grow at a CAGR of more than 6% during 2025-2029. The arms race in the Middle East region, modernization initiatives, the threat of Iranian missiles, and Qatar's diplomatic disputes are driving arms procurement in the country. Additionally, Qatar is spending billions of dollars to increase its military power, especially its air force capabilities. Amidst the ongoing diplomatic crisis, the country had...
-
Sector Analysis
ESG State of Play and Telco Approaches
ESG State of Play and Telco Approaches Report Overview Major tech and telecom companies have a stated commitment to ESG, but their goals, delivery, and reporting can vary substantially. TMT companies are among the key players in the race to net zero. They are not only reducing their carbon footprint, but also enabling others to decarbonize by offering solutions for resource optimization, productivity enhancement, and innovation support. Many telecom operators are publishing sustainability reports which have substantial detail on areas...