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Company Insights
McDonald’s Corporation – Digital Transformation Strategies
McDonald’s Digital Transformation Strategies Overview McDonald’s Corporation (McDonald’s) has been focusing on using social media, artificial intelligence, and big data to digitally transform its operations. The annual ICT spending of McDonald’s was estimated at $1.1 billion for 2023. A major share of this spending is earmarked for acquiring software, ICT services, and hardware from vendors. McDonald’s is a food service retail chain operator. The company operates and franchises McDonald’s restaurants that serve a locally relevant menu of food and beverages....
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Thematic Analysis
Future of Work in Consumer, Foodservice, and Packaging Sectors – Thematic Intelligence
Future of Work in Consumer, Foodservice, and Packaging Report Overview The future of work highlights the technologies such as AI, 5G, and communication and collaboration (C&C) that are disrupting the way we work. It will shape both factories and offices, encouraging greater collaboration between humans and technology and empowering workers with new digital skills. For instance, the incorporation of the future of work technology in packaging and consumer goods companies will streamline supply chains for improved efficiency, and allow for...
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Thematic Analysis
Impact of the Metaverse on Foodservice – Thematic Intelligence
Metaverse in Foodservice Industry Thematic Intelligence Report Overview Customer engagement is expected to drive metaverse investment in the foodservice industry in the coming years. Although eating cannot be automated, several fast-food chains have proven the power of this technology, entering the market with skillful advertising and customer engagement strategies. For instance, most of the foodservice use cases involve gamification whose rewards can be then redeemed for real food in restaurants. Food brands leverage the metaverse to foster their relationship with...