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Sector Analysis
Post Event Analysis - U.S. Open (Golf) 2025
An analysis of the recent 2025 U.S. Open, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The domestic media revenue for the 2025 edition for the US Open is valued at an estimated $40 million. NBC, the national television network in the United States, secured the domestic broadcasting rights for golf's US Open in 2020. The partnership is anticipated to extend through 2026.​ Sky Sports, the pay-television broadcaster, has secured the broadcasting rights for the US Open...
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Sector Analysis
Post Event Analysis - French Open 2025
An analysis of the recent 2025 French Open, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The domestic media revenue for the 2025 edition of the French Open is valued at an estimated $33.53 million, according to GlobalData. Warner Bros Discovery saw its coverage of the 2025 French Open on Eurosport and TNT Sports, which served up content in 19 languages across Europe, amass more than 620 million video views and close to 30 million social media...
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Sector Analysis
Post Event Analysis - March Madness 2025
An analysis of the recent 2025 March Madness, including an examination of its sponsorship portfolio, broadcasters, ticketing, attendance, and prize money. Seven broadcast deals were secured for the media rights to air the 2025 March Madness men's and women's competitions. CBS, which broadcasted the men’s March Madness tournament, has an eight-year agreement with the NCAA worth $1.1 billion per year. Meanwhile, ESPN has a deal in place with the NCAA, worth $115 million per year across an eight-year period. The...
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Sector Analysis
Post Event Analysis - PGA Championship 2025
An analysis of the recent 2025 PGA Championship, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The 2025 PGA Championship final round drew in an average audience on CBS of 4.76 million. Comparing the 2025 editions average viewership to previous editions, Justin Thomas’ win in 2022 averaged 5.27 million, Phil Mickelson’s victory in 2021 averaged 6.58 million, and Collin Morikawa’s win in 2020 averaged 5.15 million viewers. Round three of the 2025 edition averaged 3.11 million viewers...
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Product Insights
Business of the Golf Majors 2025: Property Profile, Sponsorship and Media Landscape
The "Business of Men's Golf Majors 2025" report is part of the GlobalData's 'Business of' series of sport competition profiles. The report takes a deep dive into the premier events in golf, known as the majors. The report explores the biggest rights across the four majors, specifically looking at the main media and sponsorship rights attached to the competitions with comparative analysis. The report also looks at market viewership, additional revenue, and offers social media following comparison against other sports...
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Thematic Analysis
Geopolitics in Sport: Strategic Intelligence
An analysis of the geopolitics in sport sector provides a detailed, et easy to follow overview of the geopolitics in sport sector. Dating back to the Second World War, professional sports have always been affected by geopolitical events. Every aspect of the sports business can be influenced by political situations, with Russia’s invasion of Ukraine in 2022 serving as a prime example. More recently, India and Pakistan have been on the brink of war after India launched airstrikes on Pakistan...
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Analyst Opinions
Agentic AI: Sector Impact and Innovations
As AI agents move from proof-of-concept to large-scale deployments, they are showing significant potential to improve operational efficiency, decision-making, and personalization. Emerging vendors like Hippocratic AI (healthcare), Boosted.AI (financial services), Agentech (financial services), FleetWorks (transportation, infrastructure, and logistics), Harvey (legal and compliance), and Pando (transportation, infrastructure, and logistics) are at the forefront of this transformation. Their tools, which integrate advanced reasoning frameworks, multi-agent collaboration models, and intelligent retrieval techniques, are creating scalable and adaptable AI systems that cater to sector-specific...
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Sector Analysis
Canada Sports Broadcasting Media (Television and Telecommunications) Market Landscape
The Canada Media Landscape Report provides an overview of the television, SVOD and telecommunications market in relation to sports broadcasting in Canada today, with top-level data and detailed forecasts of key indicators up to 2029. The report analyses the television, mobile handset and residential fixed-line broadband sectors, as well as a review of major sports media rights.
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Sector Analysis
Japan Sports Broadcasting Media (Television and Telecommunications) Market Landscape
The Japan Media Landscape Report provides an overview of the television, SVOD and telecommunications market in relation to sports broadcasting in Japan today, with top-level data and detailed forecasts of key indicators up to 2029. The report analyses the television, mobile handset and residential fixed-line broadband sectors, as well as a review of major sports media rights.
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Sector Analysis
The Masters 2025: Post Event Analysis
An analysis of the recent 2025 Masters Tournament, including a look at its sponsorship portfolio, broadcasters, attendance and ticketing. The final round of the 2025 Masters on Sunday 13th April emerged as the most-watched final round of the tournament since 2018 on CBS. CBS announced that the final round averaged over 12.7 million viewers, marking a 33% increase from the final round in 2024, and viewership peaked at 19.543 million. In the United States, the viewership records were particularly noteworthy...