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Sector Analysis
NewBusiness of Major League Baseball 2024 – Property Profile, Sponsorship and Media Landscape
Business of Major League Baseball 2024 Report Overview The estimated sponsorship revenue of Major League Baseball (MLB) is $707 million for the 2024 season. Over its 2024 season, the MLB has partnered with 33 different league sponsors. The two standout sponsorship deals come via Nike’s kit supplier contract and SeatGeek serving as the operational secondary ticket market. From across the league deals, the technology, media & telecommunications (TMT) sector is the most prominent in the market with the league, with...
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Sector Analysis
NewBusiness of the National Women’s Soccer League (NWSL) 2024 – Property Profile, Sponsorship and Media Landscape
National Women’s Soccer League (NWSL) 2024 Report Overview The estimated sponsorship revenue of the National Women’s Soccer League (NWSL) is $25.5 million for the 2024 season through 11 active sponsorship deals. A major shift in the media rights landscape has begun in 2024, with four major partners agreeing to terms for exclusive coverage in the US. These deals are effective between the 2024 and 2027 seasons. The National Women’s Soccer League (NWSL) 2024 report provides an overview of the National...
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Sector Analysis
Portugal Statutory and Private Employee Benefits, 2024 Update
Portugal Statutory and Private Employee Benefits Overview The Portuguese social security system is based on universality; it ensures that the social protection provided by the system is available for everyone. It consists of the Public Social Security System, the Social Action System, and the Supplementary System. The Family Support System, Welfare, and Solidarity subsystems comprise the Public Social Security System. The Portugal employee benefits report provides in-depth industry analysis, information, and insights into employee benefits in Portugal, including an overview...
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Sector Analysis
Norway Statutory and Private Employee Benefits, 2024 Update
Norway Statutory and Private Employee Benefits Overview The Norwegian employee benefits market is predominantly controlled by the public social security system. However, the growth of labor-intensive industries has fuelled the growth of the country’s private benefits market over the last decade. In Norway, general social insurance schemes are provided to citizens through the public social security system, which is overseen by the Norwegian Labor and Welfare Administration (Arbeids- og velferdsetaten; NAV). This system is important to the welfare system of...
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Company Insights
NewDecoding Enel S.p.A. YouTube Advertising Strategy in Q1 2024​
The report on Enel S.p.A's advertising strategies on YouTube during the first quarter of 2024, focuses on key products such as Enel Formidable Photovoltaic and Enel Formidable Mobility. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Renewable Energy, Energy Storage, Solar Park and Energy Production. Moreover, the report examines the overarching themes of Innovation, Community Engagement, Social Responsibility, Environmental Impact and Clean Energy infused into these campaigns. By synthesizing these...
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Thematic Analysis
NewGaming Sector Scorecard, Q1 2024 Update – Thematic Intelligence
Tencent remains on top of the thematic screen of GlobalData’s gaming sector scorecard. It scores 5 out of 5 across six of the 10 themes that matter most in this market, including mobile gaming, social media, ecommerce, esports, game development, and China impact. It scores 4 out of 5 for the artificial intelligence (AI), metaverse, and cloud gaming themes. The only theme in which Tencent does not score well is regulation, but it is far from alone. All gaming companies...
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Thematic Analysis
Social Media in Retail and Apparel – Thematic Intelligence
Social Media in Retail and Apparel Thematic Report Overview The apparel and health & beauty sectors are increasingly adopting social media platforms and influencer marketing to promote their products and becoming purchasing channels. Adverts and paid partnerships with celebrities and influencers, especially on Instagram, are used exhaustively by apparel and health & beauty brands to expand their reach and appeal, especially among Gen Z shoppers. The purchasing preferences of these shoppers are greatly influenced by what they see on social...
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Track & Monitor
NewInternet of Things in Retail: Automated self-service kiosks
Our team of industry experts has meticulously researched and analyzed the latest trends, innovations and emerging technologies in the retail industry’s Automated self-service kiosks segment. By leveraging our report, you will gain invaluable insights that can revolutionise your business strategies and give you a competitive edge.
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Analyst Opinions
NewFactors of Influence for Purchases – Key Trends and Consumer Insights
Factors of Influence for Purchases – Key Trends and Consumer Insights Report Overview The top five factors that influence consumers’ purchases are value for money, quality, price, discounts and promotions, and range. Value for money is the most influential factor among others for most sectors. This is unsurprising given the persistent pressures on consumers’ discretionary incomes and weak consumer confidence. On the other hand, discounts and promotions are generally less influential in purchasing choices but this is relatively more important...
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Track & Monitor
NewCell & gene therapy in pharma: lentiviral vectors
Our team of industry experts has meticulously researched and analyzed the latest trends, innovations and emerging technologies in the pharma industry’s lentiviral vectors segment. By leveraging our report, you will gain invaluable insights that can revolutionise your business strategies and give you a competitive edge.