Baby Nutrition Insights – Issue 27
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The organic baby/toddler food sector in the USA is growing by 10-12% per annum. As a result, many new products are being launched into this sector. Organic products now account for approaching 50% of the market.
Exports of infant formula from South Korea to China rose by 20% in 2015. South Korean companies are now actively targeting the Chinese market: Namyang has recently launched the Starbabi brand there, while Maeil has begun distributing its Absolute Masterpiece infant formula.
In the year to the end of September, average household expenditure on baby food in France rose by 0.6%. Household penetration of baby food decreased marginally, from 14.6% to 14.5% in 2015.
In the first half of fiscal 2016 (six months to 31st December 2015), a2 Milk reported a huge surge in profit. Revenue increased by 86.3%. The growth was largely attributable to sales of a2 infant formula in Australia, New Zealand, China and other Asian countries.
Reasons to Buy
Evaluate important changes in consumer behavior to identify profitable markets and areas for product innovation
Analysethe current and forecast market position of the brands to identify the best opportunities to exploit
Detailed understanding of consumption by individual product categories to align your sales and marketing efforts with the latest trends in the market.
Abbott Laboratories
AusnutriaHoldingCoLtd
BWK GmbH Unternehmungsbeteiligungsgesellschaft
Bega Cheese Limited
Beingmate Baby & Child Food Co
Bellamy’s Organic
Biostime International Holdings Limited
Blackmores Limited
Blue Lake Dairy Comp
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